Bloggers like Orac (his first post, his second posthis third post), Emily WillinghamAutismum and others have covered Autism One's latest quack cure, MMS, in detail. Emily set up a petition at Change.org, urging the Secretary of Health, Mexico; Federal Trade Commission; Jon Leibowitz, Chairman (Federal Trade Commission); US Food and Drug Administration; and Commissioner, US FDA (Margaret A. Hamburg) to "order cease and desist on selling, recommending, or administering Miracle Mineral Supplement, also known as MMS or sodium dichlorite solution (industrial strength bleach), as "curative" for children with autism when used orally, in baths, or in repeatedly administered enemas."

Jim Humble, the wiz who decided industrial bleach was just the thing to swallow and have shot up people's colons, has set up a petition to school Emily--it's not bleach! Seriously. Emily crafts a careful, detailed petition that outlines exactly what MMS is, and Humble's response is to go "nu-uh." Now, that'll show all those science bloggers and reasonable people who decide that when the FDA says it's industrial bleach, it's not meant for internal consumption.

Sure, Jim, it's way more expensive than regular old Clorox Bleach, which you can buy for a couple bucks, and which Age of Autism totally stood against when a mother killed her autistic child by making him swallow bleach. This is completely different, of course, and when bought from the Jim Humble approved internet store,  much more expensive. It's not bleach; it's industrial bleachaccording to the FDA:

FDA Warns Consumers of Serious Harm from Drinking Miracle Mineral Solution (MMS)Product contains industrial strength bleachThe U.S. Food and Drug Administration is warning consumers not to take Miracle Mineral Solution, an oral liquid also known as “Miracle Mineral Supplement” or “MMS.”  The product, when used as directed, produces an industrial bleach that can cause serious harm to health.
The FDA has received several reports of health injuries from consumers using this product, including severe nausea, vomiting, and life-threatening low blood pressure from dehydration.
Consumers who have MMS should stop using it immediately and throw it away.
MMS is distributed on Internet sites and online auctions by multiple independent distributors. Although the products share the MMS name, the look of the labeling may vary. 
The product instructs consumers to mix the 28 percent sodium chlorite solution with an acid such as citrus juice. This mixture produces chlorine dioxide, a potent bleach used for stripping textiles and industrial water treatment. High oral doses of this bleach, such as those recommended in the labeling, can cause nausea, vomiting, diarrhea, and symptoms of severe dehydration.
MMS claims to treat multiple unrelated diseases, including HIV, hepatitis, the H1N1 flu virus, common colds, acne, cancer, and other conditions. The FDA is not aware of any research that MMS is effective in treating any of these conditions. MMS also poses a significant health risk to consumers who may choose to use this product for self-treatment instead of seeking FDA-approved treatments for these conditions.
The FDA continues to investigate and may pursue civil or criminal enforcement actions as appropriate to protect the public from this potentially dangerous product.
The FDA advises consumers who have experienced any negative side effects from MMS to consult a health care professional as soon as possible and to discard the product. Consumers and health care professionals should report adverse events to the FDA’s MedWatch program at             800-FDA-1088       or online at www.fda.gov/medwatch/report.htm.

It can't be a surprise, after Age of Autism supporters rallied around Boyd Haley and his mining chelator breakfast topping, that those who believe in alternative treatments and big-pharma bad-boy conspiracies would rally around Jim Humble and insist MMS isn't bleach at all; it's a miracle and if you don't use it, too, you don't care about healing your kids. Maybe they'll not only by Humble's industrial bleach, they'll also join his church