LONDON, March 19 /PRNewswire/ --

The 2009 European Mammography Systems Product Quality Leadership Award is presented to FUJIFILM Corporation in recognition of the exceptional quality of its Computed Radiography (CR) mammography systems. The company's superior quality control, product performance, quality assurance programme and product manufacturing are also commended.

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In addition to being a high performance system, FUJIFILM's mammography system also allows users with a single point of entry to instant image viewing and reporting, notes Frost Sullivan Research Analyst Smruti Munshi. This enables staff and clinicians to have ready access to the information they need to work efficiently and make optimal decisions about patient care.

The provision to integrate the mammography system with picture archiving and communication systems (PACS) offers immense workflow and clinical advantages. The integration also delivers shared storage infrastructure and cost savings benefits for facilities utilising both systems.

FUJIFILM's digital mammography system - Computed Radiography for Mammography, works as an x-ray machine to existing medical imaging apparatus, which makes the system very useful. This system is extremely economical due to the fact that one FUJIFILM Computed Radiography (FCRm) reader can serve up to three exam rooms. This facilitates making every room digital without replacing existing equipment.

The system is multipurpose and can be used for any general radiographic procedure, accommodating virtually all patients with one system, states Munshi. The low cost of ownership of FUJIFILM's products as compared to its competitors has enabled several customers to shift to digital.

The FUJIFILM mammography system uses advanced image processing such as Multi-objective Frequency Processing (MFP) and Pattern Enhancement for Mammography (PEM). These technologies support sophisticated image analysis and reduce the difficulty of interpreting the limited contrast and narrow exposure latitude of mammography. The FUJIFILM Mammography System allows a large field of view and can be integrated with its enterprise PACS Synapse(R). Thus, images can be acquired and archived digitally.

The digital acquisition-to-archive solution helps meet the demands of breast imaging facilities - from stand-alone sites to large multi-room, multi-modality facilities, remarks Munshi. FUJIFILM's mammography solution provides exceptional image quality, cost-effectiveness and permits smooth image and information management.

FUJIFILM Corporation has developed a high resolution Imaging Plate (IP) with a transparent support and a reading system. This Dual-Side IP (Imaging Plate) reading is a technological breakthrough that significantly improves the image quality of the CR mammography.

The FUJIFILM mammography system offers multiple advantages with regard to service design, outreach assessment, potential for dose reduction, image manipulation, archiving and links with other services, adds Munshi. This system can be easily adapted to all current mammography systems and provides an affordable and immediate option for both small and large breast screening services.

A mammography quality assurance programme, UltiMA, bears testimony to the high quality systems brought out by FUJIFILM. This comprehensive programme smoothes workflows, supports optimal clinical results and underpins FUJIFILM's edge in system quality, efficiency and usability.

The Frost Sullivan Award for Product Quality Leadership is bestowed upon the company that has demonstrated superior quality control over its competitors in product manufacturing. Quality control is an essential element of satisfying customers, increasing repeat buying behavior, and assuring long-term market survival.

Frost Sullivan Best Practices Awards recognise companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.

About FUJIFILM Corporation

FUJIFILM is a leading provider of diagnostic imaging products and network systems to meet the needs of healthcare facilities today and well into the future. The company employs more than 78,000 people worldwide and in the year ended March 31, 2008, had global revenues in excess of 18 billion Euros. The FUJIFILM group comprises of 267 subsidiaries and 32 affiliated companies. Approximately 7% of global turnover are invested into Research and Development each year - enabling the development of new and leading-edge products and services to ensure future growth.

FUJIFILM Corporation Contact: Internet: www.fujifilm.eu, Mail: medical@fujifilm.eu

About Frost Sullivan

Frost Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best in class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best practice models to drive the generation, evaluation and implementation of powerful growth strategies. Frost Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from 31 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

Frost Sullivan Contact: Ciara Jamie Connolly | Senior Events Promotions Executive, EMEA, Best Practices, Frost Sullivan, ciara.connolly@frost.com, P: +44-(0)-207-915-7868, F: +44-(0)-207-730-3343, www.frost.com

Ciara Jamie Connolly, Senior Events Promotions Executive, EMEA, Best Practices of Frost Sullivan, +44-(0)-207-915-7868, fax, +44-(0)-207-730-3343, ciara.connolly@frost.com, or FUJIFILM Corporation, medical@fujifilm.eu ; Photo: http://www.newscom.com/cgi-bin/prnh/20081117/FSLOGO