PLANO, Texas, March 22, 2011 /PRNewswire/ -- Addressing one of the greatest safety concerns associated with mobile phone use, Acision, a world leader in mobile data, and Aegis Mobility, a leading developer of solutions for distracted driving, today announced an alliance that will enable mobile operators to offer subscribers breakthrough safe-driving technology.
The alliance integrates Aegis Mobility's DriveAssist solution with the Acision Personalized Messaging portfolio, which enables mobile operators to deliver mobile messaging solutions with additional value-added services. The interoperability with Acision's enabling technology - and the company's longstanding relationship with the operator community - speeds up and simplifies the deployment of Aegis Mobility's distracted-driving solution for operators. DriveAssist automatically allows the network to mediate text messages, data sessions, and voice calls when a cell phone user is driving.
According to the National Highway Traffic Safety Administration, driver inattention is the cause of almost 80% of traffic crashes with mobile phone use being the most common distraction. The National Safety Council reports that 28% of motor vehicle crashes can be attributed to talking and texting on a cell phone while driving. Texting and driving is especially dangerous and has been found to increase the risk of a crash by 8 to 23 times.
"Acision is partnering with Aegis Mobility to offer a solution to address safety concerns associated with mobile phone usage while operating a motor vehicle. We believe operators will find strong market interest in this distracted driving solution, especially among parents looking to protect their teenage children, as well as enterprises wishing to reduce liability risk and enhance the safety of their mobile employees," said Rick Harris, senior vice president and general manager of North American operations for Acision. "This alliance empowers operators to accelerate the deployment and delivery of a distracted driving solution that will save lives."
"Acision and Aegis Mobility are working together to address the challenge of distracted driving," said William Stack, President of Aegis Mobility. "Our work with Acision is an important step in the ongoing effort to provide solutions that enable operators to meet growing subscriber demand for distracted driving solutions in a scalable, network-efficient manner."
The two companies are working together through the Acision Innovation Network, a program that includes more than 100 partners from across the communications industry working with Acision on the creation and marketing of new applications and services to advance the way the world uses mobile communications.
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