CAMBRIDGE, Massachusetts, July 23 --

Fueled by mobile penetration into the rural market and by uptake of 3G
services, China’s telecommunications market will generate US$187 billion
by 2014, surpassing Japan to become the largest telecommunications services
market in Asia, according to a new report from Pyramid Research (www.pyr.com),
the telecom research arm of the Light Reading Communications Network
(www.lightreading.com).

Communications Markets in China offers a precise profile of the country’s
converged telecommunications, media, and technology sectors based on proprietary
data from our research in the Chinese market. It provides detailed competitive
analysis of both the fixed and mobile sectors, tracks the market shares of
technologies and services, and monitors the introduction and spread of new
technologies such as WiMax, IPTV, and VoIP. Published annually, this executive
study provides a comprehensive view of the Chinese communications market by
analyzing key trends, evaluating near-term opportunities and assessing upcoming
risk factors. Download an excerpt of this report here:
http://www.pyr.com/downloads.htm?id=18sc=PR072309_CIRCHIN

China’s telecommunications market generated US$110 billion in 2008,
making it the second largest telecommunications services market in Asia/Pacific
after Japan, notes Daniel Yu, analyst at Pyramid Research and author of the
report. Given continued demand for connectivity and rising adoption of mobile
and fixed broadband services, the Chinese market will increase at a compound
annual growth rate of 8.8 percent between 2009 and 2014, reaching US$187 billion
by 2014, surpassing Japan as the largest telecommunications services market in
Asia, Yu says.

China, like many emerging markets, is becoming an increasingly mobile market,
adding 71.2 million mobile subscriptions in 2008, roughly 12 percent of all
additions worldwide and second only to India’s 113.3 million net
additions, says Yu. Mobile service revenue growth will be supported by a
penetration increase from 58 percent at year-end 2009 to 80 percent at year-end
2014. Pyramid expects mobile services to account for more than 76 percent of
total services revenue in China by 2014.

Despite the declining rate of growth in the economy, Pyramid Research expects
the mobile industry to experience healthy growth in 2009 as mobile operators
roll out 3G networks and extend coverage to rural areas. China Mobile, for
example, is dedicating 30 percent of its total Capex on 2G network expansion,
and 70 percent of the allocated portion will be used in the rural market, Yu
says.

Communications Markets in China is part of Pyramid Research’s
Asia/Pacific Country Intelligence Report Series. Pyramid Research’s
premium Country Intelligence Reports are the industry’s best available
analysis on market trends, regulatory environments, and competitive dynamics for
60 countries worldwide. Download an excerpt of this report here:
http://www.pyr.com/downloads.htm?id=18sc=PR072309_CIRCHIN. Communications
Markets in China is priced at US$990 and can be purchased online here:
http://www.pyr.com/store/CIRCHINA.htm?sc=PR072309_CIRCHIN or through Amalia Vega
via email at avega@pyr.com or telephone at +1-809-330-4520.

For more information about Pyramid Research’s products and services,
please visit www.pyr.com or contact us at info@pyr.com.

About Pyramid Research

Pyramid Research (www.pyr.com) offers practical solutions to the complex
demands our clients face in the telecommunications, media and technology
industries. Our analysis is uniquely positioned at the intersection of emerging
markets, emerging technologies and emerging business models, powered by the
bottom-up methodology of our market forecasts for over 100 countries-a
distinction that has remained unmatched for more than 25 years. As the telecom
research arm of the Light Reading Communications Network, Pyramid Research works
with Heavy Reading, providing the communications industry’s most
comprehensive market data, trusted research and insightful technology analysis.

About Light Reading

Founded in 2000, Light Reading (www.lightreading.com) is the leading online
media, research, and focused event company serving the US$3 trillion worldwide
communications market. Lightreading.com is the ultimate source for technology
and financial analysis of the communications industry, leading the media sector
in terms of traffic, content, and reputation. Light Reading’s research
arms, Heavy Reading and Pyramid Research, provide the most comprehensive
communications research, market data, and technology analysis in close to 100
markets around the world. Light Reading produces nearly 20 targeted
communications events including TelcoTV, Ethernet Expo New York and Ethernet
Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused
one-day events tailored for cable, mobile, and wireline executives. Light
Reading was acquired by United Business Media in August 2005 and operates as a
unit of TechWeb.

About TechWeb

TechWeb (http://techweb.com/aboutus), the global leader in business technology
media, is an innovative business focused on serving the needs of technology
decision-makers and marketers worldwide. TechWeb produces the most respected and
consumed media brands in the business technology market. Today, more than 13.3
million* business technology professionals actively engage in our communities
created around our global face-to-face events, Interop, Web 2.0, Black Hat, and
VoiceCon; online resources such as the TechWeb Network, Light Reading,
Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial
Technology Network; and the market leading, award-winning InformationWeek,
TechNet Magazine, MSDN Magazine, and Wall Street Technology magazines. TechWeb
also provides end-to-end services including next-generation performance
marketing, integrated media, research, and analyst services. TechWeb is a
division of United Business Media, a global provider of news distribution and
specialist information services with a market capitalization of more than US$2.5
billion.

*13.3 million business decision-makers: based on number of monthly connections

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information
distribution, targeting and monitoring; and, the development and monetization of
B2B communities and markets. UBM’s businesses inform markets and serve
professional commercial communities - from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists - with integrated
events, online, print and business information products. Our 6,500 staff in more
than 30 countries are organized into specialist teams that serve these
communities, bringing buyers and sellers together, helping them to do business
and their markets to work effectively and efficiently. For more information, go
to http://www.unitedbusinessmedia.com.

Press contact: Jennifer Baker +1-617-871-1910 jbaker@pyr.com

SOURCE: Pyramid Research

Jennifer Baker, Pyramid Research, +1-617-871-1910, jbaker@pyr.com