LONDON, July 8 /PRNewswire/ --
- Herve Le Jouan Appointed MMA Chair for the European Region
comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world, today
announced that the Mobile Marketing Association (MMA) has elected Herve Le
Jouan, managing director of the comScore Census Solutions Group, to its Global
Board of Directors. The Global Board will work together with the wider
membership of the MMA to manage and steer the Mobile Marketing Association,
continuing to advance its International leadership on the key issues facing the
industry. Mr. Le Jouan, who has more than four years of experience in the mobile
arena and over ten years experience in the digital measurement industry, will
also sit as Chair on the board's European committee.
I am delighted to accept this responsibility as a Global Board member of the
Mobile Marketing Association, said Herve Le Jouan. comScore is committed to
measuring the digital world across all platforms - including mobile - and my
election to the MMA board underlines that commitment. Right now is an exciting
time for the mobile industry and comScore looks forward to contributing to its
ongoing growth and future success.
The MMA Global Board of Directors has a key part to play in both the MMA and
the industry by offering strategic oversight and real-world expertise, enabling
the MMA to identify and create the framework necessary for the mobile marketing
industry to thrive, said Mike Wehrs, President and CEO of the MMA. I am happy to
be able to welcome Herve Le Jouan, not only to the Global Board of Directors,
but also in his capacity as European chair, and I thank him for his dedication
to the association and the mobile marketing industry as a whole. Together we can
continue to make great progress for the entire ecosystem.
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital
world. For more information, please visit www.comscore.com/companyinfo.
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SOURCE: comScore, Inc.
Jamie Gavin of comScore, Inc., +44-(0)-207-099-1775, firstname.lastname@example.org.