DUBAI, UAE, September 14, 2010 /PRNewswire/ -- D-Link Middle East Africa, the end-to-end network solutions provider for consumers and business, today introduced a new Powerline adapter that takes advantage of existing power outlets and electrical wiring to enhance the connected experience and provide convenient access throughout the home or small office.

The D-Link (R) Powerline AV Wireless N Extender (DHP-W306AV) instantly transforms existing electrical wiring into a high-speed network. When plugged into a home or office wall power outlet it uses the existing electrical wiring to extend the network for access to digital media devices, game consoles, print servers, computers and network storage devices.

When a DHP-W306AV PowerLine AV Wireless N Extender is installed in a remote room it joins the home network by communicating through other powerline adapters such as another D-Link DHP-W306AV or a DHP-306AV. With one powerline adapter connected to the home router, any devices attached to other powerline adapters can share the router's Internet connection. Since the DHP-W306AV will broadcast Wi-Fi, a wireless network can be created in a room where a router's Wi-Fi might not otherwise reach. In this way the DHP-W306AV extends wireless connectivity to the farthest corners of the home without unsightly network cables. No extra drilling or wiring is required to connect devices almost anywhere in the home.

The new D-Link(R) Powerline Extender solution features 802.11n wireless speeds of up to 300 megabits per second and HomePlug AV data transmission speeds of up to 200Mbpssquared. This combination enables connectivity of networked devices in virtually any room while providing performance that brings rich content to streaming media players, Blu-ray players equipped with BD-Live Ethernet jacks, and media PCs. It also enables fast Internet access to PCs, handhelds, gaming, and VoIP. The long reach of these technologies is ideal, even for larger homes or homes that are challenged by conventional networking.

Powerline technology is the perfect complement to Wi-Fi connectivity, said Harrison Albert, Director at D-Link Middle East Africa. Our D-Link Powerline AV Wireless N extender is the most cost-effective way for home and small office users to expand the capacity, power and flexibility of the network, especially where disruptive structural barriers may exist, Harrison continued.

Compliant with the HomePlug AV standard established by the HomePlug Powerline Alliance, the D-Link Powerline AV wireless N extender is ideal for bandwidth-intensive applications, and ensures smoother HD video streaming, VoIP calls and lag-free online gaming. With Quality of Service (QoS) support, it prioritizes traffic so multimedia applications like voice calls and viewing video will not be hampered when surfing or downloading.

For a convenient setup, wired or wireless encryption keys can be quickly configured with a push of a button atop the device to create an effective and energy efficient wall-to-wall network. The Powerline Extender uses 802.11 technology with intelligent antenna to maximize speed and range of the wireless signal to significantly outperform 802.11g devices cubed.

Price and Availability:

The D-Link Powerline AV Wireless N Extender (DHP-W306AV) will be available throughout D-Link's vast network of retail and retail outlets. Prices will be announced when the products ship later this year.

End of Announcement

About D-Link:

D-Link is the global leader in connectivity for small, medium and large enterprise business networking. The company continues to strive towards excellence as an award-winning designer, developer and manufacturer of networking, broadband, digital electronics, voice and data communications solutions for the digital home, Small Office/Home Office (SOHO), Small to Medium Business (SMB), and Workgroup for Enterprise Environments. With millions of networking and connectivity products manufactured and shipped, D-Link is a dominant market participant and price/performance leader in the networking and communications market. D-Link ME Headquarters is located in Dubai, the UAE, Jebel Ali Free Zone South, P. O. Box 18224, Tel.: +971-4-880-9022, Fax: +971-4-880-9066. For general inquiries, contact: or visit our website:

D-Link and the D-Link logo are registered trademarks of D-Link Corporation or its subsidiaries. All other third-party marks mentioned herein may be trademarks of their respective owners. Copyright (c) 2010. D-Link. All Rights Reserved.

1 Maximum wireless signal rate derived from IEEE Standard 802.11n specifications. Actual data throughput will vary. Network conditions and environmental factors, including volume of network traffic, buildings materials and construction, and network overhead, lower actual data throughput rate. Environmental factors will adversely affect wireless signal range.

2 Maximum throughput based on theoretical transmission PHY rate. Actual data throughput will vary. Network conditions and environmental factors, including volume of traffic and network overhead, may lower actual data throughput rate. Interference from devices that emit electrical noise, such as vacuum cleaners and hair dryers, may adversely affect the performance of this product. This product may interfere with devices such as lighting systems that have a dimmer switch or a touch-sensitive on/off feature, short wave radios, or other powerline devices that do not follow the Universal Powerline Association (UPA) standard.

3 Power outlets and electrical wiring must all be part of the same electrical system. Certain electrical conditions in your home, such as wiring condition and configuration, may affect the performance of this product.

Press Contact: Nicole Maria Meier D-Link Middle East Tel: +971-4-880-9022 Fax: +971-4-880-9066 E-Mail:

SOURCE: D-Link Middle East

CONTACT: Press Contact: Nicole Maria Meier, D-Link Middle East, Tel:+971-4-880-9022, Fax: +971-4-880-9066, E-Mail: