LONDON, April 28, 2010 /PRNewswire/ -- The 2009 outbreak of the H1N1 influenza virus, commonly known as the Swine Flu, has instigated various initiatives in the infection control industry with major emphasis on the hand hygiene market. In response to rapid industry growth, market participants are preparing to meet the growing demand for infection control solutions and jockeying for brand recognition within the market. From meeting recent EU regulations, or achieving convincing independent test results, to competitive brand positioning, these companies are setting themselves up to take advantage of new and promising market dynamics.


In its upcoming web conference taking place on Wednesday, 5th May 2010, at 2 p.m. GMT Frost Sullivan will focus on the European Hand Hygiene Market. Research Analyst Ms. Beulah Devadason will present an analysis of latest trends and developments in the market, competitive factors as well as challenges and strategic recommendations.

Highlights of the briefing include an analysis of factors driving the hand hygiene market, various hand hygiene initiatives across the world, best practice recommendations to practice hand hygiene, and the effectiveness of hand hygiene practices in preventing healthcare acquired infections (HCAI).

To participate in this complimentary briefing, please email Katja Feick at with your full contact details. Upon receipt of the above information, a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at any time by submitting the aforementioned contact details.

This web conference will benefit manufacturers, distributors, and investors by discussing emerging trends and providing forward projections for the European Hand Hygiene Market.

The incidence of pandemics such as swine flu or avian flu has driven the growth of the infection control industry with the hand hygiene sector receiving most prominence. The result has been an increased emphasis on finding highly effective, specialized, and reliable means of disinfection, observes Research Analyst Ms. Beulah Devadason. Various companies in the infection control industry are addressing this challenge with various product innovations, she concludes.

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Contact: Katja Feick Corporate Communications - Europe P: +49-(0)-69-77-0-33-43 F: +49-(0)-69-23-45-66 E:

SOURCE: Frost SOURCE: Sullivan

CONTACT: Katja Feick of Frost Sullivan Corporate Communications -Europe, +49-(0)-69-77-0-33-43, fax, +49-(0)-69-23-45 66,