RA'ANANA, Israel, September 13, 2010 /PRNewswire/ -- Result-based Interactive advertising is adding a new dimension of measurability and accountability for advertisers on both online and mobile platforms.

Now this is being taken a major step forward, according to Peles, Co-CEO of DSNR Media Group-DMG (http://www.dsnrmg.com/), the trailblazer in result-based advertising for online and mobile.

DMG's post-click optimization technology, Traffiliate (http://www.traffiliate.com/), is leading a transformation in the measurability and effectiveness of the conversion funnel. The machine-learning technology expresses a new integrative, holistic approach to optimization. It is applied at the most critical point-where the actual conversion is carried out.

Through an additional optimization layer, DMG matches visitors' interests and preferences with advertisers' call to action. As a result, the most effective landing page is served-and sharp rises in profitability are also delivered! The entire process is significantly streamlined, and CFOs welcome the optimized ROI.

Peles' presentation Beyond Post-Click is being given at: DMEXCO Cologne (http://conference.dmexco.de/Conference/Speaker-10000117.html ): Congress Hall: Elevator Speech, 15:30 hrs, September 15 Seminars/Academy: Seminar 3, 14:00 hrs, September 16 Exhibit: Stand #C-013, Hall 8

Ad-Tech London: Measure and Analyse Theatre ( http://www.ad-techlondon.co.uk/adtech2010/exhibition/session.html?id=839), 15:50hrs, September 21 Exhibit: Stand #200

About DMG

DSNR Media Group-DMG delivers result-based advertising solutions for online and mobile campaigns.

Operating in the global arena, DMG's experienced teams partner with advertisers and premium publishers. DMG's proprietary Trafilliate post-click optimization technology, and integrative approach to value chain optimization, consistently yield higher profitability. As multi-platform interactive advertising becomes the funnel of choice, DMG is setting the standards for sustainable results.

For further information visit us: http://www.traffiliate.com; http://www.DsnrMG.com

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Contact: DSNR Media Group Ida Yoffe, Marketing Communications E: iday@DsnrMG.com T: +972-9-7626161, Ext. 6169

SOURCE: DSNR Media Group

CONTACT: Contact: DSNR Media Group, Ida Yoffe, Marketing Communications,E: iday@DsnrMG.com , T: +972-9-7626161, Ext. 6169.