ALTRINCHAM, England, November 1, 2010 /PRNewswire/ -- Maxa Technologies (Maxatec), specialist supplier of hardware and services to the Mobile, Automatic Identification and EPOS ( http://www.maxatec-europe.com/) market sectors, today announced it has been appointed Master Distributor for the Pidion range of mobile computers. The agreement covers UK and Ireland.

Bluebird Soft's Pidion range of mobile computers is fast becoming one of the best on the market, with flexible functionality and ergonomic design leading the way. The product portfolio is suitable across a wide variety of industries including, but not limited, to field force automation, logistics, construction, government/public sector and retail.

Eric Seon, Sales Manager for UK and Ireland at Bluebird Soft said, We are very pleased to be working more closely with Maxatec. A long established business such as Maxatec offers suppliers and customers stability, security and not least, a wealth of knowledge and experience.

Seon continued: The mobile computing marketplace in the UK and Ireland is extremely competitive, having focus on our product set is a pre-requisite for any of our distributors. Maxatec is focusing on our product range, they have an extensive reseller network and a very strong technical support team, which is essential for the mobile computing arena. We believe all these factors give a very strong foundation on which to grow the Bluebird business.

The latest releases within the Pidion range include the BM-170 and BIP-7000. The BM-170 is a semi-rugged PDA designed to withstand multiple 1.5m drops, and has a crack resistant TouchWindow LCD as well as high speed data communication and best-in-class performance. The 806 MHz processor and Windows Mobile 6.5 operating system deliver maximum computing power with easy system integration.

The BIP-7000 is a smart, but rugged, mobile computer providing flexible functionality with data collection and communication capabilities. Rated to IP65 and designed for comfortable handling, the BIP-7000 provides communication options to meet everyday business needs as well as delivering industry-leading computing power.

Steve Berry, Sales Director at Maxatec, said : We are delighted to be given Master Distribution status for the Pidion product set. The mobile computing sector continues to grow at a very rapid pace and we are proud to have carved such a strong partnership with one of the leading providers to this industry. We are already getting tremendous traction on this product set from our reseller base, and the dynamic and competitive nature of the industry is driving more resellers to our door looking for a product with which they can differentiate themselves. Berry continued: Reliability and performance are critical factors for the mobile computing market. Individuals and businesses want information quickly and accurately, Pidion products do just that and much, much more.

Maxatec, unlike most of its competitors, offers a limited range of mobile computing devices and mobile printers ( http://www.maxatec-europe.com/content/pages/applications/mob.shtml) enabling the company to focus on one or two product sets and position itself as a specialist distributor for each of its suppliers, delivering superior support and service to its customers.

For more information visit: http://www.maxatec-europe.com/press/2010/11/bluebird

About Maxatec

Maxatec is an ISO 9001:2008 certified, Value Added Supplier of Specialist IT Hardware and Services to the Auto ID, POS and Mobile markets. As well as offering own brand products, Maxatec's product portfolio includes CognitiveTPG point of sale and bar code label printers, NCR POS terminals, Datamax-ONeil portable receipt printers, Sewoo portable label printers , TSC industrial label printers, Zebex bar code scanners, MMF cash drawers, Firich (FEC) Touch screens, Bluebird 'Pidion' and SAMMI mobile computing devices. Maxatec also offers software and services including NiceLabel label design package, and a wide range of consumables (paper, labels, ribbons), spare parts and in-house and on-site service capabilities. The Maxatec brand is synonymous with high standards of service as well as high performance, high quality products.

About Bluebird Soft

Since established in 1995, Bluebird Soft Inc. has developed constantly together with our partners as the leading provider of mobile computer. We have always released innovative products timely to market that meet the expanding needs of our customers, which is the essential factor to success in a mobile computing business.

Today, Bluebird Soft Inc. possesses Pidion product lineup integrated with the latest technologies - including HSDPA, RFID, GPS and Windows Mobile 6.5 - which are growing demands for convergence terminals. We have been devoted to supply reliable products which are fully executed various tests - water/dust proof, drop, temperature/humidity and user field tests.

Bluebird Soft Inc. has strengthened our business capacity with distribution partners in 80 countries throughout the world. Our customers and partners reap the benefits of sales increase, productivity improvement and labor cost reduction. We will continue our efforts to provide top quality products and superlative service driving enterprise value.

For more information about Maxatec: Tel: +44-(0)-161-942-7850 Fax: +44-(0)-161-927-7664 info@maxatec-europe.com For more information about Bluebird Soft Inc.: Tel: +82-70-7730-8214 Fax: +82-2-548-0870 ally@bluebird.co.kr

SOURCE: Maxatec Europe

CONTACT: For more information about Maxatec: Tel: +44-(0)-161-942-7850,Fax: +44-(0)-161-927-7664,info@maxatec-europe.com; For more information about Bluebird Soft Inc.:Tel : +82-70-7730-8214, Fax : +82-2-548-0870, ally@bluebird.co.kr