LAND FLEESENSEE, Germany, July 2 /PRNewswire/ --
- Euro Camp Jeep(R) is the largest single-brand 4x4 customer event in Europe - Jeep enthusiasts from 22 countries set to arrive in Germany for eighth annual event - First carbon-neutral Euro Camp Jeep reinforces the brand's Tread Lightly! philosophy - Hard-working multipurpose Jeep J8 makes its consumer debut at Euro Camp Jeep - The Jeep Renegade concept vehicle, an all-new Jeep Wrangler image vehicle and the full-line of Jeep models will be on display
Nearly 1,600 Jeep(R) enthusiasts from across Europe and beyond will gather in the picturesque Mecklenburg-Vorpommern region of Germany with its 1,000 lakes for the eighth annual Euro Camp Jeep. This ultimate celebration of Jeep -- the brand, the vehicles and the lifestyle -- will consist of two back-to-back events, from July 2-9, to accommodate all of the registered participants.
"With almost 70 years of history, Jeep is one of the most recognisable brands worldwide, and Euro Camp Jeep continues to be the largest single-brand 4x4 customer event in Europe," said Mike Manley, Executive Vice President - International Sales, Marketing and Business Development, Chrysler LLC. "The direct contact and feedback from true Jeep enthusiasts through this event ensures that we will continue this path of success and that our global portfolio will continue to evolve in a way that is aligned with the core values of the Jeep Brand: adventure, authenticity, mastery and freedom."
Euro Camp Jeep is an annual event which allows Jeep aficionados and their families to explore a full range of activities and experiences with fellow Jeep fans. It is the ultimate lifestyle event for owners of Jeep brand vehicles.
Euro Camp Jeep Activities
Activities include driving off-road trails, orienteering exercises, scenic regional drives and the Jeep Challenge which requires participants to recover all of the missing elements to make their way through a course.
As part of the Jeep Academy at Euro Camp Jeep, off-road driving experts will offer advanced 4x4 techniques and coaching that comply with Jeep's philosophy of responsible off-road driving and protection of the environment. Participants can also learn much more about their vehicles by talking directly with attending Jeep engineers. There is a Jeep Horse activity with horse rides through the countryside and a Jeep Dragon Boat Race where teams will compete against each other. A Jeep Kids activity area will offer adventures for younger family members.
A Jeep Gear store will be on site with Jeep branded clothing and merchandise. There are videos of each day's adventures during themed evening parties and live concerts.
In addition to a full-range of activities for participants, there are several special Jeep vehicles on display at this year's Euro Camp Jeep. They include the Jeep Renegade concept vehicle, the all-new Jeep J8 and Extreme Rescue Jeep image vehicle. Extreme Events will also display one of their specially equipped Jeep Wrangler Unlimited vehicles which the organisation plans to drive from Paris to New York, across the Bering Strait, later this year.
"Euro Camp Jeep is the ultimate destination for Jeep owners across Europe and beyond," said Judy Wheeler, International Marketing Director. "With a broad set of activities ranging from the Jeep Academy to one-on-one interaction with Jeep engineers, Euro Camp Jeep is the only event offering such a complete 4x4 customer experience. It reinforces the connection between our customers and one of the strongest brands in the world -- Jeep!"
First Carbon-neutral Euro Camp Jeep
The Jeep brand continues its close connection with nature by making Euro Camp Jeep 2008 a carbon-neutral event. In association with the event, Chrysler LLC will make a contribution to Waldaktie, an important environmental project in the Mecklenburg-Vorpommern region of Germany.
Waldaktie is an organisation which plants trees in the first tourism forest in Germany through donations. This allows individuals to have a carbon-neutral vacation by offsetting the CO2 produced during their holiday.
Chrysler will donate funds to Waldaktie in order to plant and maintain 660 trees -- one for each registered team participating in Euro Camp Jeep 2008. In addition, participants will have the opportunity to register for a tree and Chrysler will sponsor another tree in their name.
The Jeep brand has long been associated with Tread Lightly!, a non-profit organisation offering a variety of tools to help arm recreationists and the industries that serve them with essential outdoor ethics, and the responsible enjoyment of nature. This agreement with Waldaktie continues the efforts of the brand and Jeep owners to improve the environment while enjoying the freedom that Jeep vehicles provide.
The Jeep J8 is designed to be a hard-working multipurpose vehicle in humanitarian, commercial, government and military applications.
With the all-new Jeep Wrangler Unlimited as the starting point, Jeep engineers increased its capability and versatility. Axles, brakes and suspension components are engineered to provide up to 1,250 kilogrammes (2,756 lbs.) of cargo capacity. The Jeep J8 is powered by a 2.8-litre four-cylinder turbodiesel engine that produces 118 kW (158 hp) and 400 N*m (295 lb.-ft.) of torque, providing towing capability of up to 3,500 kg (7,716 lbs.). The engine is mated to a five-speed automatic transmission.
The Jeep J8 is available as a two-door with an extended pickup bed for personnel or equipment transport, or a four-door multipurpose vehicle. It may be produced with numerous vehicle-body and seating configurations in either right-hand or left-hand drive.
The same capability that makes the Jeep Wrangler and Wrangler Unlimited famous also makes the Jeep J8 a truly multipurpose vehicle.
The Jeep J8 will be produced in the Chrysler LLC joint-venture facility in Cairo, Egypt.
Jeep Renegade Concept
A B-segment Jeep concept vehicle, the Jeep Renegade is a sporty two-seater ideally suited for the all-weather fun of dune-surfing or rock-crawling. Constructed of environmentally responsible materials, sustainability is a key theme of the Renegade concept. The exterior design defines Renegade's one-with-nature personality, emphasised by its large, flaring wheel openings, oversized wheels and tyres, and cut-down speedster windshield - all of which combine to deliver the promise of cross-country fun and agility.
The advanced propulsion system in the Jeep Renegade concept starts with a lithium-ion battery pack that can drive the vehicle for 65 kilometres. A range extender -- a 1.5-litre, three-cylinder BLUETEC diesel engine -- allows for journeys up to 645 kilometres.
The Jeep Renegade concept's lightweight aluminum architecture and regenerative-braking system help to improve overall efficiency, while dual electric 200 kW motors propel a very capable 4x4 system -- complete with Low Range and locking differentials -- worthy of carrying the Jeep name.
Extreme Rescue Jeep
An all-new display vehicle also makes its debut at Euro Camp Jeep. The Extreme Rescue Jeep embodies what the ultimate rescue vehicle could be. It features modifications and additional components typical of those that enthusiasts around the world use to make the already extremely capable Jeep Wrangler even more capable.
The vehicle began as a production Jeep Wrangler Unlimited Sahara. The suspension was modified to provide an additional 10 centimetres of height and IROK 36x13.50-17LT tyres that are more than 90 centimetres tall have a tread design for maximum traction in mud, snow and rocks. The tyres are mounted on Mickey Thompson Classic Lock II beadlock wheels; a popular style of wheel among off-road competition vehicles in the US.
The interior has been upgraded with Katzkin leather seating while the exterior look is created with Mopar(R) Rock Rails, Mopar taillight guards, a custom-fabricated roof rack, matte-finish black paint and a tubular front bumper with integrated winch mount complete with a Warn winch and off-road lights.
The Extreme Rescue Jeep takes the extreme enthusiast-modified vehicle and incorporates the rescue spirit within every Jeep brand vehicle.
The Jeep brand led Chrysler LLC sales outside North America in 2007, accounting for 41 percent of total sales. Jeep sales grew 13 percent for the year, fuelled by strong demand for new models such as the extremely capable Jeep Wrangler and fuel-efficient Compass. The Jeep Grand Cherokee was the sales leader for the brand, and it is the second-highest volume vehicle outside North America for Chrysler LLC.
The Jeep portfolio includes seven vehicles outside North America, all of which are available in right-hand-drive and with petrol and diesel powertrain options. Jeep vehicles available include: the new Cherokee, Commander, Compass, Grand Cherokee, Patriot, Wrangler and Wrangler Unlimited.
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