BEVERLY HILLS, California, January 3 /PRNewswire/ --

Pop singer Alisa Apps shuns the idea of signing with major record label and decides to go her own way. Apps, who just launched her website and singing career 10 days ago, announced that she is not seeking to be signed with a major record label.

Her fantastically successful YouTube campaign started 10 days ago and has fans raving.

Alisa started with "Will somebody PLEASE sing Jingle Bells with me???" Within 2 days she had 90,000+ views.

In less than 3 days she has garnered thousands of comments, video responses, true confessions from her fans, 267,000+ views and massive interest in her music. With 40 honors including # 1 most viewed & discussed musician in the UK and # 4 most viewed and discussed in the US.

Her Music video CONFUSION, which is not set for official release until March, already hit # 2 on the UK YouTube music charts.

She announces on her website that she is shunning the traditional path of the singer.

Judging by the rave response from her public, it is safe to say Alisa Apps and her manager know what they're doing.

Record Labels, you better keep an eye on this artist. She's making up her own rules and winning at wooing the public.