BOCA RATON, Florida, March 3, 2011 /PRNewswire/ -- St. Andrews Country Club releases a free branded iPhone app to attract new members and a fresh way to communicate events and activities to its membership. Realtors find the app a useful sales tool to showcase the club and available real estate. The app is available in the iTunes App Store (http://itunes.apple.com/app/st-andrews-country-club-boca/id419810566?mt=8).

"The app is the latest way for St. Andrews CC to reach current and future members. It is important to connect with members in a way that is most accessible, and since many people now receive information through their phones and mobile devices, that's where we need to be," said Roy Schwedelson, President, St. Andrews CC. "An app for Android devices will be released soon."

The beautifully designed app shows off the club with a slideshow highlighting facilities the private country club offers its resident members. Users can view upcoming events, read the latest news, and view homes currently for sale. Peruse maps of both 18-hole championship courses, Palmer and Olde, but don't expect to schedule a tee-time since this club does not require advance notice. Like all things at St. Andrews CC, this app revolves around the members and their convenience.

Craig Martin, St. Andrews CCCOO/GM noted, "Launching an iPhone app allows us to globally communicate the superior member experience found at St. Andrews CC. By strategically using 'Push' notification technology we can call attention to events and activities our members routinely enjoy while elevating our brand relevance."