CHICAGO, April 22 /PRNewswire/ --

- Visit Townsend Analytics at TradeTech Europe, April 21-24, 2009, Stand # 66/67

- Societe Generale Corporate Investment Banking, Stand # 48

Townsend Analytics (, the leading provider of global multi-broker, cross-asset electronic trading solutions, has added Societe Generale to its international multi-broker network. This strategic arrangement allows clients to access Societe Generale Corporate Investment Banking services (SG CIB) through Townsend Analytics' flagship EMS, RealTick.

RealTick users will be able to route equity Direct Market Access (DMA) orders, worked orders, list trades and program trades directly to SG CIB, taking advantage of the bank's leadership in equities and market share liquidity across the globe. Traders also will have access to Societe Generale's suite of algorithmic trading strategies.

Richard Hills, Global Head of Electronic Services at SG CIB, comments, Clients increasingly want to have more control over order execution and to expand their network of brokers. So there is strong demand to have a single system on their desk from which they can manage and route orders efficiently to a variety of different brokers and venues.

RealTick is a global, multi-broker EMS that streamlines and simplifies user workflow, with the IT infrastructure, reliable data and failsafe operations that Societe Generale--and our clients--can count on, Mr. Hills adds.

Societe Generale is a leading provider of DMA and algos for global equities, and we believe RealTick clients will benefit from being able to route orders to them without changing platforms or interfaces, states Michel Finzi, Global head of business development for Townsend Analytics.

Our ongoing commitment is to ensure our clients enjoy rapid and easy access to liquidity across the widest network of brokers and venues globally, and RealTick's recently enhanced trading functionality will specifically help institutional clients manage their execution flow to Societe Generale, he adds.

Societe Generale joins Townsend's global multi-broker network, which includes Barclays Capital, BNY ConvergEx, Credit Suisse, HSBC, Instinet, Merrill Lynch, Morgan Stanley and UBS. Townsend's RealTick platform aggregates multiple brokers, destinations and products onto a single-screen format.

RealTick was recently upgraded to offer expanded multi-broker, multi-asset functionality, enhanced list trading capabilities and the ability to route orders to multiple dark pools, broker algorithms or liquidity venues in one click.

About RealTick

RealTick, created by Townsend Analytics, is the electronic trading industry's premier global, broker neutral, multi-asset Execution Management System (EMS). RealTick's unsurpassed flexibility and customizability streamlines trader workflow by delivering a fully integrated front-to-back solution, including sophisticated trading tools; unrivaled access to leading global brokers, exchanges, ECNs and other pools of liquidity; real-time market data, news, analytics and risk management tools. Used by institutions, broker-dealers and traders worldwide, RealTick is supported by Townsend's state-of-the-art global data centers and a redundant network for ultimate stability and resiliency.

For more information, visit

*RealTick is a registered trademark of Townsend Analytics, Ltd.

About Townsend Analytics

Townsend Analytics has been changing the way the world trades since 1985. The Chicago-based company created many technology innovations that are now considered standards in the financial services industry. These include the first real-time financial software under Microsoft Windows(R); the first product to provide real-time streaming data over the Internet; the first integrated solution for NASDAQ trading rooms; and the first Windows-based direct-access trading solution. Townsend Analytics also developed Archipelago and the Archipelago Exchange, the nation's first all-electronic, fully open exchange. The firm has engineered direct-access solutions for money managers, asset managers, hedge funds and mutual funds worldwide. Townsend Analytics, Ltd. is a wholly owned, independently-operated subsidiary of Barclays Bank PLC. For more information, visit

About Societe Generale Corporate Investment Banking

A leading player present in over 45 countries across Europe, the Americas and Asia-Pacific, Societe Generale Corporate Investment Banking is the bank of reference for:

- Euro capital markets. A top 5 player across euro debt capital markets (bonds, securitisation, loans), and a leader in French Equity Capital Markets with European reach. - Derivatives. A world leader in equity derivatives, and with forefront positions in many interest rate, credit, foreign exchange and commodities derivatives. - Structured finance. A worldwide leader in export, project and structured commodity finance with global expertise in energy, infrastructure, real estate and media telecom finance.

Tailoring solutions in terms of capital raising, financing, risk management and investment, Societe Generale Corporate Investment Banking combines expertise, innovation and advisory skills coupled with quality of execution to both issuers and investors clients across debt and equity.

Mike Felix of Townsend Analytics, +1-312-442-8605,; or Anne Aldrich, +1-312-787-1642,, for Townsend Analytics