LONDON, June 3 /PRNewswire/ --
- Film and Broadcast Industries Must Capitalise on Opportunities for Archived Media Content
Newly-formed digital media expert AmberFin, home of the Emmy award-winning iCR software that digitises new and archived content, today predicts that the film and broadcast industry could be losing out on valuable new revenue streams through failing to make the best use of existing archived content.
The boom in consumer demand for high-quality content on multiple platforms means that content owners now need to be prepared to repurpose content for devices ranging from internet to VoD, TV and small screen devices. By not doing so they are missing out on new opportunities for increasing revenues.