LONDON, March 31 /PRNewswire/ --

- Expansion into New Vertical Markets, Comprehensive Partner Enablement and Increased Sales Contribute to MDM Leader's Profitability and Customer Satisfaction

Siperian, Inc. - developers of an award-winning ( master data management (MDM) platform today announced that its recently closed third fiscal quarter was one of the strongest in its history. During Q3, Siperian added a record number of customers across North America and EMEA, expanded into new vertical industries, and helped existing customers increase their ROI as they broadened their use of Siperian MDM Hub(TM) ( to include new solutions. The Company continued to solidify relationships through its partner enablement programme, resulting in the development of new business applications based on the Siperian Hub platform. In an environment where financing is scarce, Siperian also announced that it has raised US$9M to further secure its long term growth.

As a leading, pure play MDM solutions provider, Siperian focuses on delivering rapid, high ROI solutions to the marketplace. During fiscal Q3, the Company closed eight sales opportunities with new or existing customers and further expanded its market presence in 15 industry verticals including, Health Life Sciences, Financial Services, Technology, Insurance, Manufacturing, Oil Gas, Chemicals, Publishing, Media, Automotive, and Waste Management. Siperian's new customers include a leading provider of comprehensive waste and environmental services, the world's number one non-fiction media company, and North America's largest heavy-duty truck manufacturer.

Siperian supports its EMEA customers ( including a leading global investment bank who offers unparalleled financial services throughout the world and the world's largest research-based biomedical and pharmaceutical company with more than 25 solutions including productivity improvement, compliance, contact management, contract excellence, cross sell/ up sell improvement, employee management, marketing efficacy, and supply chain efficiency. More than 20 percent of Siperian's existing customers have expanded their initial MDM effort to include other solutions within the organisation or have embarked on an enterprise-wide deployment for an even greater return on investment.

As we move into the future, we will remain focused on our customer success and continued growth in EMEA by accelerating the delivery of high impact MDM solutions into new and existing markets, commented John Crossan, Vice President, Siperian EMEA.

In a recent report entitled The Forrester Wave(TM): Customer Hubs, Q3 2008 analyst and author Ray Wang said, Siperian is best characterised as the smartest kid on the block...Siperian's strength comes from its strong investment in RD for leading edge enhancements, which bring richness to the solution and market leadership in product strategy and vision. In addition to customer, 40% of Siperian clients use more than one data entity type. To access the full report, click here ( .cfm?page=download%26filename=TheForresterWave_CustomerHubsQ3_2008.pdf).

Siperian has successfully implemented its Partner Enablement Initiative which has fostered an ongoing level of innovation among its partners resulting in faster implementation times, increased ROI, and overall greater business value for customers. Leveraging Siperian's expertise and resources, partners are building viable and replicable business solutions based on the Siperian MDM Hub platform.

In The Forrester Wave, Wang further notes that Siperian has built, a rich and viable partner ecosystem with key system integrators and leading technology OEM partnerships. Siperian is the furthest along in building out a viable partner ecosystem. The Company has developed strong relationships with the world's leading systems integrators (, which has resulted in faster and more customised deployments for customers.

Moreover, key Fortune 500 companies have embraced Siperian's MDM solution. At the recent Gartner Master Data Management Summit, Siperian customer Johnson Johnson Health Care Systems Inc. (JJHCS) won the inaugural Master Data Management Excellence award, an honor bestowed upon the company that has demonstrated excellence in their MDM efforts. JJHCS, which leverages Siperian MDM Hub, relies on their MDM initiative to enable the end-to-end order management for their commercial customers.

Siperian was also recently named a Company to Watch by Intelligent Enterprise. According to the editors, Master data management is steadily gaining traction as a must-have technology. Siperian ( is an MDM leader, setting the standards for data acquisition, cleansing and deduplication, in addition to management of data relationships, hierarchies, models and reference data. What's more, the Company is breaking into new markets including manufacturing and retail.

About Siperian, Inc.

Siperian, Inc., an award-winning ( and innovative provider of a flexible master data management (MDM) platform, helps companies unify their critical data about customers, products and organisations - and delivers reliable, complete views of this data within existing business processes. The Siperian MDM Hub(TM) offers the next generation of architectural flexibility for managing all types of master data. It is an integrated, model-driven software platform that adapts to today's business requirements delivering rapid return on investment, while evolving to a complete enterprise master data management platform. Siperian's approach enables fast implementation and has earned the company its reputation for leadership and proven success by meeting the complex requirements of market-leading companies in industries, including Health Life Sciences, Financial Services, Technology, Insurance, Manufacturing, Retail, Consumer Packaged Goods, Oil Gas, Chemicals, Publishing, Media, and Waste Management. With corporate headquarters in Foster City, California, Siperian has offices throughout the United States and in Toronto, Canada; the Company's EMEA operation is headquartered in London. To learn more about Siperian visit or call +1-866-SIPERIAN.

Siperian and Siperian MDM Hub are trademarks of Siperian, Inc. The names of actual companies or products mentioned herein may be the trademarks of their respective owners.

MEDIA CONTACTS: Nancy Prendergast Tannissan Mae Communications Ltd +44-(0)-207-243-4440

Nancy Prendergast of Tannissan Mae Communications Ltd, +44-(0)-207-243-4440,, for Siperian, Inc.