SAN MATEO, California, July 16 /PRNewswire/ --

- Evaluation Based on Completeness of Vision and Ability to Execute

Siperian, Inc. -- developers of an industry leading master data management (MDM) platform -- today announced that the Company has been positioned in the Visionaries quadrant of the Gartner, Inc. Magic Quadrant for Master Data Management for Customer Data research report. The report evaluates numerous vendors based on a rigorous set of criteria that comprise "completeness of vision" and "ability to execute." Gartner predicts in the report that the MDM for customer data market will continue to grow over the next several years. Their preliminary data estimates that the market will account for approximately US$1 billion in software revenue by the year 2012. To access the full report written by John Radcliffe and published on July 10, 2008, visit

"As a best-in-class MDM provider, Siperian offers a technically advanced platform capable of handling any type of data including customer, product, location and reference data," commented Peter Caswell, president and CEO of Siperian. "We believe our inclusion in Gartner's report underscores the Company's ongoing commitment to both product innovation and rapid implementations, delivering faster time to value, and greater return on investment for our clients. This enables our customers to meet their tactical and strategic business issues by quickly expanding their MDM solution across other areas within their company increasing business value and return on investment."

About the Magic Quadrant

The Magic Quadrant is copyrighted 2008 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose

About Siperian, Inc.

Siperian, Inc., an innovative provider of a flexible master data management platform, helps companies unify their critical data about customers, products and organisations -- and delivers reliable, complete views of this data within existing business processes. Siperian MDM Hub(TM) offers the next generation of architectural flexibility for managing all types of master data with an integrated, model-driven software platform that adapts to your business requirements -- and delivers rapid return on investment on critical projects today while evolving to a complete enterprise master data management platform. Siperian's approach enables rapid implementation and has earned the company its reputation for leadership and proven success by meeting the complex requirements of market-leading companies in financial services, health and life sciences, technology, manufacturing and information services and media. With corporate headquarters in San Mateo, California, Siperian has offices throughout the United States and in Toronto, Canada; the Company's EMEA operation is headquartered in London. To learn more about Siperian visit or call 1-866-747-3742.

Siperian and Siperian MDM Hub are trademarks of Siperian, Inc. The names of actual companies or products mentioned herein may be the trademarks of their respective owners. MEDIA CONTACTS: Chris McCoin or Richard Smith McCoin & Smith Communications LLC +1-508-429-5988 (Chris) or +1-978-433-3304 (Rick) or

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Chris McCoin, +1-508-429-5988,, or Richard Smith, +1-978-433-3304,, both of McCoin & Smith Communications LLC, for Siperian, Inc.