Plants in a forest respond to stress by producing significant amounts of a chemical form of aspirin, scientists have discovered. The finding, by scientists at the National Center for Atmospheric Research (NCAR), opens up new avenues of research into the behavior of plants and their impacts on air quality, and it also has the potential to give farmers an early warning signal about crops that are failing.

For years, scientists have known that plants in a laboratory may produce methyl salicylate, which is a chemical form of acetylsalicylic acid, or aspirin. But researchers had never before detected methyl salicylate in an ecosystem or verified that plants emit the chemical in significant quantities into the atmosphere.

A hormone found at higher levels when the body produces its own "home grown" fat comes with considerable metabolic benefits, according to a report in Cell. The newly discovered signaling molecule is the first example of a lipid-based hormone; most are made up of proteins.

The findings in mice raise the notion that boosting the body's fat production might actually be one solution to the growing epidemic of obesity and related metabolic diseases. Likewise, diets supplemented with the fat hormone, a fatty acid known as palmitoleate, might also come with long-term benefits.

The results also reveal that, as with most things, when it comes to fat it's not good to generalize.

SEOUL, South Korea, September 18 /PRNewswire/ --

-- The largest event for small and medium business in Korea -- 500 small and medium business in sectors such as biotechnology, electronics, information technology and more will exhibit products at Inno-Tech Show 2008 -- October 23 - 26, 2008, COEX, Seoul, KOREA

A fair featuring innovative technologies developed by Korean small and medium business will be held in Seoul.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080917/HKW004 )

Taking place from October the 23rd thru the 26th, Inno-Tech 2008 will be sponsored by the Small and Medium Business Administration and organized by the Innobiz Association. It will be held at the COEX Pacific Hall in Samseong-dong, Seoul.

LONDON, September 18 /PRNewswire/ --

LONDON, September 18 /PRNewswire/ --

- Call for Massive Investment in Health Visiting to Meet Government Goals

A quarter of health visitors in England fear that 'another Victoria Climbie' could happen in their NHS trust, new research from Unite, the country's largest trade union, revealed today (Thursday, 18 September).

The survey by Unite/Community Practitioners' and Health Visitors' Association of 829 health visitors in England revealed 25% thought the chances of a repetition of the fate of the eight-year old girl tortured to death by her great-aunt and her boyfriend happening in their NHS trust was 'very likely' or 'somewhat likely'.

It drives me mad when I hear a guy complain that he eats and eats but can’t gain weight, and that he resorts to drinking protein shakes to “bulk up.” [Insert world’s smallest violin playing here.] Excuse me? Did I hear him right? He gorges himself when I’ve sworn off pasta, meat, birthday cake--my only nutritional intake: a bottle of water and a carrot stick between classes, all so I can decrease my bulk?

Argh. But really, Pfizer (and those men) take the cake even when it comes to Lipitor.

WASHINGTON, September 17 /PRNewswire/ --

- With the Help of New Members

SAN FRANCISCO, September 17 /PRNewswire/ --

- DDB and Tribal DDB to Team Up as AOR for McAfee's Global Brand Advertising Programs

SAN FRANCISCO, September 17 /PRNewswire/ --

Tribal DDB Worldwide announced today that it has been selected, along with partners DDB Worldwide and OMD, by McAfee, Inc., to lead its global advertising account. Charged with the integrated marketing communications strategy for the McAfee(R) brand, Tribal DDB and partners will build a global brand campaign that will encompass strategic planning, creative development, and media buying and planning.

 If there is a poster child sport for our favorite phrase, "Sports Are 80 Percent Mental", it must be golf. Maybe its the slow pace of play that gives us plenty of time to think between shots. Maybe its the "on stage" performance feeling we get when we step up to that first tee in front of our friends (or strangers!) Maybe its the "high" of an amazing approach shot that lands 3 feet from the cup followed by the "low" of missing the birdie putt. From any angle, a golf course is the sport psychologist's laboratory to study the mix of emotions, confidence, skill execution and internal cognitive processes that are needed to avoid buying rounds at the 19th hole. In Putt With Your Brain - Part 1, we looked at some of the recent research on putting mechanics but, as promised, we now turn to the mental side of putting. Sian Beilock and her team at the University of Chicago's Human Performance Lab recently released the latest of a string of research studies on sports performance, or more specifically, how not to choke under pressure. Lucky for us, they chose putting as their sport skill of choice. This ties in with Dr. Beilock's theory of embodied cognition that we featured in Watching Sports Is Good For Your Brain.

An underlying theme to this work is the concept of automaticity, or the ability to carry out sport skills without consciously thinking about them. Performing below expectations (i.e. choking) starts when we allow our minds to step out of this automatic mode and start thinking about the steps to our putting stroke and all of those "swing thoughts" that come with it ("keep your elbows in", "head down", "straight back"). Our brain over analyzes and second-guesses the motor skills we have learned from hundreds of practice putts.

 If there is a poster child sport for our favorite phrase, "Sports Are 80 Percent Mental", it must be golf. Maybe its the slow pace of play that gives us plenty of time to think between shots. Maybe its the "on stage" performance feeling we get when we step up to that first tee in front of our friends (or strangers!) Maybe its the "high" of an amazing approach shot that lands 3 feet from the cup followed by the "low" of missing the birdie putt. From any angle, a golf course is the sport psychologist's laboratory to study the mix of emotions, confidence, skill execution and internal cognitive processes that are needed to avoid buying rounds at the 19th hole. In Putt With Your Brain - Part 1, we looked at some of the recent research on putting mechanics but, as promised, we now turn to the mental side of putting. Sian Beilock and her team at the University of Chicago's Human Performance Lab recently released the latest of a string of research studies on sports performance, or more specifically, how not to choke under pressure. Lucky for us, they chose putting as their sport skill of choice. This ties in with Dr. Beilock's theory of embodied cognition that we featured in Watching Sports Is Good For Your Brain.

An underlying theme to this work is the concept of automaticity, or the ability to carry out sport skills without consciously thinking about them. Performing below expectations (i.e. choking) starts when we allow our minds to step out of this automatic mode and start thinking about the steps to our putting stroke and all of those "swing thoughts" that come with it ("keep your elbows in", "head down", "straight back"). Our brain over analyzes and second-guesses the motor skills we have learned from hundreds of practice putts.

ZUG, Switzerland and PHILADELPHIA, September 17 /PRNewswire/ --

- CogniViz(R) Reporting and Visualization Software to Become an Embedded Component of EVA Netmodeler

PROMIS Solutions AG and Cogniscape, LLC announced today the signing of a Memorandum of Understanding detailing the formation of a multi-phased partnership. The companies anticipate completion of a definitive agreement within 60 days. Under terms of the Memorandum of Understanding, PROMIS Solutions immediately becomes an authorized global reseller of CogniViz while the companies finalize details for embedding the CogniViz software into PROMIS' EVA Netmodeler offerings.

COLOGNE, Germany, September 17 /PRNewswire/ --

- Solution Provider for the Mobile Communications Industry Successfully Completes Second Round Financing With Munich Venture Partners

With an investment of several million Euros, German software and solution provider Communology will drive the development of new types of mobile multimedia services and will expand its business into new regions. The main focus will be on the rapidly growing market segments of mobile social communities, mobile marketing and mobile instant messaging. Besides the new lead investor Munich Venture Partners, the existing investors S-VC, Kreditanstalt für Wiederaufbau, and both founders, Thomas Kähler and Frank Bell, participated in this second round of financing.