LONDON, February 19 /PRNewswire/ --

- Partnership to serve BT's Small and Medium Business (SMB) Customers

Astadia, the leader in SaaS (Software-as-a-Service) consulting, and one of salesforce.com's largest system integrators, announced it has been selected by BT to implement salesforce.com solutions for BT's small and medium business customers in the United Kingdom.

In October 2008, BT announced a partnership with saleforce.com solutions in the United Kingdom. To support this initiative, BT has engaged Astadia to provide a number of salesforce.com implementation and support services, which customers can purchase directly from BT. This includes a range of packaged PowerStart(R) package options designed to ensure SMBs derive the maximum business value from salesforce.com in the shortest time possible.

BT is focused on helping UK SMBs to do what they do best by bringing together solutions through strategic partnerships with applications providers such as Salesforce.com, said Chris Lindsay, BT Business Applications. We realize that the volume and nature of business generated with the salesforce.com offering will require a large, experienced team to deliver the quality levels expected by our customers. Astadia's experience earned through thousands of salesforce.com initiatives across a wide variety of industries in 30 countries 'illustrated perfectly why they were the right partner for us.

David Woodhead, Vice President for Astadia's EMEA operations, stated We are delighted to be selected by BT, one of the world's premier brands. Our consulting team's depth and breadth of experience will enable service delivery that parallels the high quality levels expected by BT and their customers. Our delivery methodology and unmatched experience will enable BT customers to take advantage of the uniquely flexible, agile and innovative platform that salesforce.com provides.

To learn more about BT's salesforce.com offering visit http://www.btbroadbandoffice.com/broadband-and-internet/business-applica... /salesforce-crm or call 0800-731-0144.

About Astadia

Astadia is a global business consulting and SaaS solutions company that helps clients of all sizes improve results by transforming business processes and technologies. With offices across the U.S. and in Europe and Asia, Astadia serves businesses, large and small, with subject matter expertise in a wide array of industries. Astadia enables Customer Relationship Management, Human Capital Management, Marketing Automation, Partner Relationship Management and Sales Force Automation. Astadia's partners include salesforce.com, Google, Workday, Eloqua, Xactly and Cornerstone OnDemand. For more information, visit http://www.astadia.co.uk/ or call +44-845-055-9758.

About British Telecom

BT is one of the world's leading providers of communications solutions and services operating in 170 countries. Its principal activities include the provision of local, national and international telecommunications services to our customers for use at home, at work and on the move; higher-value broadband and internet products and services and converged fixed/mobile products and services. BT consists principally of four lines of business: BT Global Services, Openreach, BT Retail and BT Wholesale.

In the year ended 31 March 2007, BT Group plc's revenue was 20,223 million pounds Sterling with profit before taxation of 2,484 million pounds.

British Telecommunications plc (BT) is a wholly-owned subsidiary of BT Group and encompasses virtually all businesses and assets of the BT Group. BT Group plc is listed on stock exchanges in London and New York.

For more information, visit www.bt.com/aboutbt .

Inquiries about this news release should be made to the BT Group Newsroom on its 24-hour number: 020-7356-5369. From outside the UK dial +44-20-7356-5369.

All news releases can be accessed at our web site: http://www.bt.com/newscentre.

David Woodhead, VP, Europe, Middle East Africa of Astadia, +44(0)845-055-9758, dwoodhead@astadia.com