LONDON, July 7, 2010 /PRNewswire/ -- Global electricity demand fell in 2009 for the first year since 1981. But this sobering statistic is a blip not a trend. Global electricity demand growth is set to resume in 2010, and increase consistently throughout the decade, driven principally by rising living standards in the developing world. In order to satisfy this demand, investments will need to be made to improve and expand electricity generation. The expansion of renewable energy is assured, but what are the prospects for other fuels? What will be technologies or solutions that rise to prominence over the coming decade?

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The answers to these and more questions will be addressed in Frost Sullivan's analyst briefing, taking place on Tuesday, 13th July at 3 pm BST. Frost Sullivan Senior Consultant Jonathan Robinson and Consultant Enguerran Ripert will offer insights into forecasted energy developments by 2020.

There is a great deal of uncertainty in the market at the moment. Aside from across the board investment in renewables, investment is increasingly becoming very country specific, with some countries staying loyal to coal and others seeking to build new nuclear, says Senior Consultant, Jonathan Robinson. For nuclear, the next few years will be crucial in determining whether a number of projects progress or the nuclear renaissance turns into a false dawn.

Highlights of the briefing will include an overview of energy markets, a discussion of factors affecting the potential clarity of progressive expansion, and market forecasts up to 2020.

The high demand for energy and energy products combined with a degree of political correctness, continue to push most countries and utilities in short-to-medium-term mode where investments are made in biofuels, wind, and even coal rather than gas and nuclear, says Consultant Enguerran Ripert.

Discussion of this content will benefit department decision makers, investors and marketing executives within the energy sector, as well as product manufacturers, utilities, OEMs, and TD companies.

To participate in this complimentary briefing, please e-mail Chiara Carella, at chiara.carella@frost.com, with your full name, company name, title, telephone number, company e-mail address, company website, city, and country, and a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at anytime by submitting the aforementioned contact details.

About Frost Sullivan

Frost Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

Contact: Chiara Carella Corporate Communications - Europe P: +44 (0) 207-3438314 M: +44 (0) 7533017689 E: chiara.carella@frost.com http://www.frost.com

SOURCE: Frost SOURCE: Sullivan

CONTACT: Chiara Carella, Corporate Communications - Europe of Frost Sullivan, + 44(0)207-3438314, mobile, +44(0)7533017689,chiara.carella@frost.com