PASADENA, California, August 6 /PRNewswire/ --

- Premium SMS Company powers VIP Pass Program for Entertainment Agency

NearUSearch (http://www.nearusearch.com), a premium SMS search company, has inked a deal with Pittsburgh, PA based entertainment agency Nakturnal (http://www.nakturnal.net) to exclusively offer the agency's members and clients a VIP Pass program. Through NearUSearch, Nakturnal members can opt-in for a VIP Pass -- a monthly subscription that gives them advance notice and same-day alerts of club dates and VIP discounts.

"Nakturnal's text-savvy audience is always in motion, looking for cutting-edge entertainment. The pairing of SMS and entertainment allows Nakturnal to send events and club discounts to its members and no one misses a beat. It's a great fit," said Heather Mlodinow, NearU Search CEO. Said Kellee Maize, Nakturnal founding owner, "Nakturnal is in the business of guerilla marketing among other things. We need to be cutting edge and texting through NearUSearch is the quickest way to reach our potential audience for upcoming events." Nakturnal's position in one of the hottest underground entertainment markets allows them unprecedented access to Pittsburgh's independent arts and music scene. "Nakturnal's commitment to independent spirit and local community is authentic and that's a big part of the NearU partner philosophy," said Ms. Mlodinow. The VIP pass program will launch in mid-June.

About NearU Search

NearUSearch is the leader in local search and premium text alerts. The company uses ground-breaking search technology to power local search and alert products through shortcode 63278. NearUSearch text products and services are designed to provide lifestyle information on the go to users who want to spend more time living and less time searching. The premium SMS products developed by NearU Search are available for mobile phones on most major U.S. carriers and boast the best response performance and uptime in the industry.

About Nakturnal

Nakturnal is a female-owned and operated agency focused on bringing together arts and corporate communities to create a more vibrant music & entertainment scene. Offering access to cutting-edge "underground" markets through unique promotional opportunities and thought-provoking events that inspire, move, and excite people; we give talented artists and musicians a platform; unite people from diverse backgrounds for entertainment and networking purposes; raise awareness for worthy causes and issues; and create options for young educated professionals in Pittsburgh similar to what they can find in larger urban markets.

Antony Radbod +1-917-720-8053 ar@nearusearch.com Web site: http://www.nearusearch.com http://www.nakturnal.net

Antony Radbod of NearU Search, +1-917-720-8053, ar@nearusearch.com