
Think you're rational? Think again. Here's but one example, gentle reader, of your brain unbound by reason.
Blue Devil basketball tickets are a hot commodity: there are far more fans than seats. And so some students enter a ticket lottery.
After one of these lotteries, Duke researchers posing as ticket scalpers found that students who lost the raffle were willing to pay $170 for a seat, while students who won tickets would only sell their seats for an average of $2,400.