The UK has a General Election looming on 6 May, thereby giving newspapers enough hot air to puff up their websites. But what should their science writers talk about during such times? With the launch of Britain's
Science Party, science journalists can now also join in the ritual inflation of unlikely promises, although in science's case it is more likely a desperate attempt to be heard at all. Mark Henderson of The Times has, however, launched into this with a certain relish, without forgetting that the science reader also wants some data to bite on.