NEW YORK, March 31 /PRNewswire/ --

- Digital Agency Adds Senior Manager to Executive Team

AKQA, the leading independent digital marketing agency, has announced that Jim Rossman will join AKQA as its President Chief Operating Officer. Rossman is currently the Chief Operating officer at Digitas, the Publicis Groupe direct and digital marketing unit.

As we continue to rapidly expand, we want to add senior leadership to the AKQA executive team, said Tom Bedecarre, Chief Executive Officer of AKQA. We're looking forward to welcoming Jim later in April and introducing him to our organization, Bedecarre added. Rossman will be based in New York and will work with the AKQA staff and clients globally. Rossman will report directly to Bedecarre in his new role.

Rossman joined Digitas in 2001 to manage the New York office and he served as the Digitas COO for the past five years. Previously, Rossman held senior management positions at Young Rubicam and Wunderman. Rossman started his career as a management consultant after receiving an MBA from the Kellogg School of Management at Northwestern University.

AKQA is frequently recognized as Digital Agency of the Year by leading publications including Advertising Age, Adweek, Campaign and Revolution. Most recently, Fast Company named AKQA as one of the Top 10 Most Innovative Advertising Marketing companies. AKQA was also included in Advertising Age's Digital A-List this week, an annual list reporting on the innovators currently redefining marketing relationships with consumers.

About AKQA

AKQA is one of the world's most influential creative and technology companies. A recognized pioneer and innovator, AKQA provides digital strategy, creative, media and technology solutions to the world's leading marketers, including Coca-Cola, Diageo, McDonald's, Nike, Unilever and Xbox. AKQA has more than 750 employees in Amsterdam, London, New York, San Francisco, Shanghai and Washington, D.C. For more about AKQA, visit

For additional information: Molly Parsley, +1-415-645-9473,, or Hester Bloch, +44-(0)-20-7780-4857,

Molly Parsley, +1-415-645-9473,, or Hester Bloch, +44-(0)-20-7780-4857,, both of AKQA