TEL AVIV and BERLIN, July 3 /PRNewswire/ -- German-Israeli cooperation brings together two complementary
approaches to the advancement of commercialization of tomorrow's
technologies. Germany Trade & Invest, the Israeli-German Chamber of Commerce,
and several partners will be hosting the 1st Israeli-German Conference on the
commercialization of future technologies in Tel Aviv on July 6, 2009. The
event is a response to the high level of Israeli interest in German high-tech

There are currently over 250 Israeli companies with
subsidiaries in Germany, a number of them in Eastern Germany. Companies are
drawn to Eastern Germany for a number of reasons. Financial support from the
government and private investment in the region have created a world-class
high-tech business location that is well positioned within the European
market, but maintains the low costs and high growth potential of Eastern
Europe. From 2005 to 2007, over 80 percent of high-tech companies in Eastern
Germany reported product innovation, while over 75 percent innovated in terms
of production processes.

Germany, especially in the Eastern federal states, boasts a
high concentration of high-tech companies and R&D institutes. Environmental
technologies, renewable energies, and medical technologies are all thriving
in the region. These industries, through their technological advancements,
are ensuring Germany's competitiveness in the current economic downturn.

One example of successful commercialization of technologies
can be witnessed in Mecklenburg-Vorpommern, the federal state located on the
Baltic coast. Here plasma technology has achieved commercial success due a
strong research network. This network includes the world-renowned Leibniz
Association, a German R&D giant with 86 member institutions and an annual
budget that exceeds EUR 1 billion. Leibniz President Ernst Theodor Rietschel
will be participating in the panel discussion in Tel Aviv.

Peter Alltschekow, Director of Projects Eastern Germany for
Germany Trade & Invest, stated: "With the 1st Israeli-German Conference we
are pleased to mark such a positive development in the cooperation between
these two countries in such an important field. Eastern Germany has
established itself as a cutting-edge knowledge and research center for
high-tech companies and we look forward to welcoming further Israeli
investors in the region."

Grisha Alroi-Arloser, CEO of the Israeli-German Chamber of
Industry and Commerce based in Tel Aviv, confirmed the potential available
through increased cooperation: "Israeli high-tech is extremely innovative.
Israelis are taught to be fast and to improvise. Germany offers the
thoroughness and engineering accuracy that has a complementary effect. If
they take from each what each is best at, they'll get the world's best

Partners for the event include Technion, Yissum, and Deutsche
Telekom Research Laboratories. German Ambassador to Israel Harald Kindermann
will be addressing conference participants, while panel discussions include
representatives from companies, investment promotion agencies, and research
institutions based in both countries. Participants in the panel discussion
will highlight the benefits of further engagement in Eastern Germany.

Germany Trade & Invest is the foreign trade and inward
investment promotion agency of the Federal Republic of Germany. The
organization advises foreign companies looking to expand their business
activities in the German market. It provides information on foreign trade to
German companies that seek to enter foreign markets.

    Media Contact:

    Eva Henkel,
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