Coca-Cola and Disney do not simply share being on Interbrand's Global Top Brands, says a new paper, they also share linguistically feminine names, and that helps their success with men and women. In fact, the highest-ranking companies have, on average, more feminine names than lower-ranked companies, they claim.

Imagine you hire a plumber and he needs to work on your plumbing and instead of coming over to fix that he sends his cousin who owns a lawn service.

That is analogous to what is happening at EPA regarding a common herbicide (the second most popular in the U.S.) named atrazine.

There is nothing wrong with it scientifically, it is causing no harm, but EPA is still going to hand it over to a group like the US Fish and Wildlife Services and let them just decide whether or not it might harm endangered species. No science needed.

They are even blaming it for extinctions that occurred nearly 50 years ago.

The Forever War on Science story has been in development...forever...but this is the first time they introduced time travel.

'The right thing, the wrong thing, do it with authority is a common' is a common statement for leadership behavior.

Humans take comfort in confidence. Even in things like facts; the faster the answer the more likely others will believe it. 

[This is the second part of a two-part article on Cosmic Messenger astrophysics. For part 1, please click here.]

We can also "see" showers of secondary particles from cosmic rays thanks to the Cherenkov light they produce. Cherenkov light is emitted when charged particles travel in a medium at speeds higher than the speed of light itself! Light, in fact, slows down a little when it traverses a medium; energetic particles do not, so they create a conic "shock wave" similar to the boom of supersonic airplanes. 

In the age of the dinosaurs, you could have walked from one pole to another. At that time, the continents were all joined together, forming the supercontinent Pangea. 

Yet they didn't.Though sauropodomorph dinosaurs first appeared in Argentina and Brazil about 230 million years ago, it took them 15,000,000 years to migrate to the northern hemisphere.

Do you think food is medicine? While Whole Foods imagery touted that in 2019, the coronavirus pandemic that began in Wuhan later that year punctured efforts to convince the public that health is a moral or economic issue - you owe it to your kids to buy overpriced food. SARS-CoV-2 and the COVID-19 pandemic showed that eating expensive onions won't save anyone from anything. 

What may help save people is remembering the past rather than wishful thinking about the present. In this case, looking back at the 1918 Spanish flu pandemic which killed far more than COVID-19.

If a tourist doesn't know messing around with a coral reef is bad, they may try to touch them or pet turtles, but after being told by someone local that it has risks for the nature they are there to see they far less likely to do so.

A new paper found that such "nudges" works well. Which would mean we often don't need government 'ignore of the law is no excuse' type shaming policies to change behavior.

Have you ever looked up to a clear sky on a moonless night, in a place away from large cities? If you have, you will remember seeing hundreds of bright stars, and maybe even the faint collective glow of 250 billion more within the Milky Way, our own galaxy.

There are a few known risk factors for heart disease; age is the big one, and then genetics and smoking. Everything else is instead a risk factor for a risk factor for heart disease or even more circumstantial. So butter was a risk factor for cholesterol which was a risk factor for high blood pressure which was a risk factor for heart disease.

At the turn of the 20th century Carrie Nation smashed up a saloon in Kansas, gold was discovered in Alaska, and New York City's boundaries became set with the inclusion of Queens and Staten Island.

America had five new states and they had a big problem.(1)

Water. 

Homesteaders wanted to move out west, and government wanted to help, but there was a water issue. When rain was happening things were fine but nature is fickle. Weather was less predictable then and even if you lived near a river, there was no guarantee you'd have water.