LONDON, February 26 /PRNewswire/ -- watchdog, a proactive and cost effective monitoring system developed by CSi, automates the time-consuming task of manually monitoring and removing infringing auction listings from a number of trading sites.
Counterfeit goods and brand infringing products appearing on internet auction sites such as ebay, amazon and b2b trade boards such as Alibaba, cause significant financial and negative brand reputation risk in terms of lost revenue, consumer loyalty, sub-standard performance and alarmingly, health and safety issues.
All brands are at risk. Popular fashion brands, for example, are an easy target for counterfeiters, as the consumer demand for the latest must have attitude outstrips supply. Counterfeiters fill that gap.