OXFORD, England, February 22, 2010 /PRNewswire/ -- The Oxford College of Marketing is delighted to announce the Strategic Marketer of the Month is Hussam Asmar, a Marketing Manager at LaFarge, based in Jordan.
Hussam achieved this by playing the online Market2win Game and guiding his virtual company to a superb market victory beating four other companies to the top position. In doing so, he demonstrated the right stuff for senior leadership including superior customer insight, situation awareness, strategic leadership and masterful execution.
Hussam was very glad he signed up to one of our January games, Playing the game was a good experience for me and would be the same for any strategic marketer or market strategy student. Comparing it to other simulation games I did during my studies and training, I believe the Market2win game is much more strategic and more customer oriented than similar games which are more sales oriented in nature. This game makes the player feel the importance of both long-term and short-term decisions and focuses more on value propositions to customers.
Do you want to develop your strategic leadership skills by playing against other real people from around the world - and collect valuable CPD time along the way? For more information about upcoming games go to http://www.market2win.com/play.php
For further information or to discuss any Chartered Institute of Marketing courses ( Distance learning, part time evening or intensive weekends ) please contact Oxford College of Marketing Jane Young, on +44-(0)1865-515255, janey@oxfordcollegeofmarketing.ac.uk. The college is a CIM top performing college with excellent exam results.
Notes to editors
About Oxford College of Marketing
Oxford College of Marketing is one of the largest CIM accredited Marketing Colleges in the UK. With study centres in London, Birmingham, Uxbridge, Croydon, Gatwick, Milton Keynes, Liverpool, Reading, Brighton, Sheffield, and of course Oxford, the College has been running qualification Chartered Institute of Marketing (CIM) courses since 1997, with superb student results. The College offers CAM courses including the new Digital Qualifications, CIM Introductory Certificate, Professional Certificate, Diploma and the Chartered Postgraduate Diploma qualifications through a number of study options, including distance learning, as well as short and one-day marketing courses and tailored in-house training programmes.
About the Chartered Institute of Marketing
The Chartered Institute of Marketing offers four levels of professional qualification at study centres in 130 countries. The CIM qualifications are internationally recognised qualifications that can help marketers at both an operational and strategic level. About 27,500 people sit CIM qualifications every year, 15,000 of which are overseas students.
About Market2win
Market2win Limited is a specialist in strategic sales and marketing. Its Directors, Edmund Bradford and Professor Malcolm McDonald are recognized leaders in this field and have provided research, training and consulting to many of the world's leading companies. Malcolm is Emeritus Professor of Marketing at Cranfield University and has written over 40 books on the subject. Edmund has spent 15 years working with companies to develop and deliver sales and marketing strategies. He is a regular writer and speaker on the subject.
SOURCE: Oxford College of Marketing Ltd
CONTACT: Contact e.bradford@market2win.com +44(0)1527-542530
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