LONDON, April 22 /PRNewswire/ --

- Every Year Thousands of Animals are Harmed, all in the Name of Research

LONDON, April 22 /PRNewswire/ --

Liz Earle Naturally Active Skincare have been presented with an award from PETA Europe (People for the Ethical Treatment of Animals), where they have won 'Best Cruelty Free Skincare' for their 2008 PETA Proggy Awards. These awards highlight companies for their progress and commitment to creating high quality, cruelty-free products/services.

Liz Earle Naturally Active Skincare has a strict no animal testing policy; they test products and ingredients on human volunteers and their formulations are safety assessed by a chartered chemist following input from a consultant dermatologist. They carry out primary irritation tests on human volunteers supervised by their consultant dermatologists. They do not conduct or commission animal tests and none of their ingredients have been animal tested by any of their suppliers after 1st January 1998, their fixed cut off date and prior to this date they never tested on animals or knowingly bought ingredients that had been tested on animals.

Liz Earle Naturally Active Skincare is one of the best-kept British beauty secrets - a modern, multi-channel beauty company unlike any other. The company is the biggest independent beauty brand in the UK. Liz Earle Naturally Active Skincare has grown by the power of word of mouth, rather than advertising, supported by the dynamic network of women who tell other women all about our products that really work, and the phenomenal customer service they receive, and the range is now sold to customers in 82 countries around the world.

LONDON, April 22 /PRNewswire/ --

For press information, quotes and advice from any of the Liz Earle Naturally Active Skincare team of beauty and botanical experts, product Samples, and images etc, please contact Modus Dowal Walker: Melissa Gilchrist on +44(0)20-7331-1423 / melissag@modusdowalwalker.com ; Sophie Woodward on +44(0)20-7331-1472 / sophiew@modusdowalwalker.com .