How far outside? Portraying your opponent as a demonic animal with red glowing eyes and your constituents as sheep is pretty far out.

Carly Fiorina. And here I thought only the way she ran a public company was insane.
There's not much I can add to this, other than to be proud I witnessed a video event that media and journalism students decades from now will watch and study; sort of like that video of the Hindenburg bursting into flame, except Carly Fiorina's career flameout is a lot funnier.
I don't know much about Tom Campbell but I do know he is not a demonic sheep with glowing red eyes.
Or is he?
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