CAMBRIDGE, Massachusetts, July 30 /PRNewswire/ --
With the voice market shrinking, telecom operators face an opportunity to expand data services in Puerto Rico, as data revenue is expected to more than double by 2014 despite the deep economic contraction, according to the latest report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com).
Communications Markets in Puerto Rico offers a precise profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Puerto Rican market. The 28-page report provides detailed competitive analysis of both the fixed and mobile sectors, tracks the market shares of technologies and services, and monitors the introduction and spread of new technologies such as WiMax, IPTV, and VoIP. The executive study provides a comprehensive view of the Puerto Rican communications market by analyzing key trends, evaluating near-term opportunities and assessing upcoming risk factors. Download an excerpt of this report here: http://www.pyr.com/downloads.htm?id=18sc=PR073009_CIRPR
Despite the deep economic contraction that Puerto Rico is facing, we see interesting opportunities in mobile data services, mobile content, and prepaid fixed services, notes Jose Magana, analyst at Pyramid Research and author of the report. Several years of economic contraction and operators focusing on the more lucrative postpaid segment have constrained subscription's growth, but Pyramid expects penetration to advance to 84 percent by 2014, says Magana.
The recent incursion of big telecom operators, such as ATT and T-Mobile, looking to expand beyond the U.S. in the mobile market may also put additional pressure on tariffs but will spur offerings in data services, such as mobile Internet and infotainment content. Pyramid forecasts infotainment content to gain share in the total data market at the expense of messaging while connectivity revenue grows thanks to uptake in mobile Internet and datacards, says Magana. Data as a percentage of ARPS will advance to more than 30 percent by 2014 from 18 percent in 2009, he adds.
In the fixed segment, Pyramid expects broadband to expand at a CAGR of 16.7 percent to generate US$390 million by 2014. Broadband will also encourage subscribers to migrate to cheaper VoIP plans and will hasten a decline in PSTN lines, Magana explains.
Communications Markets in Puerto Rico is part of Pyramid Research's Latin America Country Intelligence Report Series. Pyramid Research's premium Country Intelligence Reports are the industry's best available analysis on market trends, regulatory environments, and competitive dynamics for 60 countries worldwide. Download an excerpt of this report here: http://www.pyr.com/downloads.htm?id=18sc=PR073009_CIRPR
Communications Markets in Puerto Rico is priced at US$990 and can be purchased online here: http://www.pyramidresearch.com/store/CIRPUERTORICO.htm?sc=PR073009_CIRPR or through Amalia Vega via email at email@example.com or telephone at +1-809-330-4520.
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About Pyramid Research
Pyramid Research (www.pyr.com) offers practical solutions to the complex demands our clients face in the telecommunications, media and technology industries. Our analysis is uniquely positioned at the intersection of emerging markets, emerging technologies and emerging business models, powered by the bottom-up methodology of our market forecasts for over 100 countries-a distinction that has remained unmatched for more than 25 years. As the telecom research arm of the Light Reading Communications Network, Pyramid Research works with Heavy Reading, providing the communications industry's most comprehensive market data, trusted research and insightful technology analysis.
About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the US$3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was acquired by United Business Media in August 2005 and operates as a unit of TechWeb.
TechWeb (http://techweb.com/aboutus), the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3 million* business technology professionals actively engage in our communities created around our global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street Technology magazines. TechWeb also provides end-to-end services including next-generation performance marketing, integrated media, research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than US$2.5 billion.
*13.3 million business decision-makers: based on number of monthly connections
About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities - from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists - with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to http://www.unitedbusinessmedia.com.
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SOURCE: Pyramid Research
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