We've had our first missing link of 2010.  What, you ask?  Was the missing link not discovered twice even last year?  Well, yes, if you read the mainstream media it happens quite often.  And it is happening again this week so look for plenty of news reports.

But just in case you are out there and need to write one of your own, here is a handy template you can use, based on my experience.

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The Mainstream Media Missing Link Article Generator

Having once been an environmental activist, one thing that bothers me about modern day environmental activists (*) is their insistence, despite any evidence, that jamming people into cities and going to Farmer's Markets and having governments buy huge swaths of land that can't be used by anyone is a good thing.   Emotional arguments mobilize zealots who are already convinced but do very little for the undecided.  But common sense and data do.

If most people were going to predict which city would instead have a common sense plan to get greener without more bloated government employment or a bigger deficit or laws, very few people would have said Detroit.

If you want to have staying power on the Internet, you need to have turnover, says a new analysis published in the Proceedings of the 2010 ACM conference on Computer supported cooperative work.

Not only do you need to be 'heterogeneous', you need to be diverse.