Gary Hirshberg is a bit selective when it comes to transparency and labeling food and ingredients…at least when it applies to his own products.

In a televised interview with Bloomberg earlier this month, Hirshberg–the chairman of Stonyfield Organic and funder of the anti-GMO, pro-labeling Just Label It organization–was asked by a reporter why the company doesn’t give more information about the ingredient on its yoghurt cups: ‘natural flavor.’

Who wants a healthy gut? Apparently a lot of people. The probiotics industry is expected to reach $45 billion annually in the next 4 years, just selling add-ons to the bacteria we already walk around with. That’s aside from the billions going into the pharmaceutical and agricultural research and development of the microbiome and its potential for new drugs.

Sometimes I think I’ve outsourced my consciousness to Google. Can’t remember something? Google it. Want to remember something? Google Doc it. Want to get noticed? Get on Google News. If Google ever does pull the plug it will take my career, my social life and my memories leaving me a mere shell of an intelligence thinking human being, such is my sad dependent state.

Melinda developed breast cancer early in life, age 29. She tested positive for BRCA1, a gene that increases the risk of breast, ovarian and prostate cancers significantly.

So, after her treatments and chemo, when she and her husband Matt were able to consider starting their own family, the decision weighed heavily upon them.

Then they learned about pre-implantation genetic diagnosis or PGD.

Scanning headlines last week, one may have been persuaded that chocolate consumption preserves and improves memory functions for aging brains. In reality, this news should not inspire the purchase of an extra bag of Halloween candy.

The Green Revolution that began in the 1940s and 50s brought about large increases in crop yields and saved millions of people from mass famine. Yet malnutrition remains widely prevalent around the globe. And, while many people eat enough calories, many do not get enough nutrients.