LONDON, November 12 /PRNewswire/ --

- Oxley to participate in Online Research panel discussing the opportunities that research 2.0 brings

Martin Oxley, Managing Director Europe of BuzzBack Market Research, will be a guest speaker at The Insight Show 2008 on Nov. 18 at the Earls Court Exhibition Center in London.

Oxley will participate in a panel discussion: Merging Traditional and Online Research Strategies to Enhance Customer Insight and Increase Business Results. Oxley will discuss how companies can explore and identify the emotional connection consumers have to products in order to make marketing more effective.

The Insight Show 2008 is Europe's largest research exhibition and is a key exhibition and conference for those who are buyers, users or commissioners of market research. The show provides an opportunity to meet top market research industry experts and gain from their expertise. The Insight Show 2008 is the only event supported by all major trade associations - MRS, AURA, AIMRI and ICG.

Oxley brings over 20 years of Market Research experience, having formerly held senior management positions at global custom firms Ipsos and TNS. He is a sought-after, prize-winning speaker and industry commentator, and he has served on committees involved with EFAMRO to set European online MR standards.

About BuzzBack Market Research:

Since April 2000, BuzzBack Market Research headquartered in New York, NY and now with offices in London, UK, has pioneered new tools and technologies that provide fast, meaningful and actionable market research insights. The company has developed more efficient and engaging online interviewing and reporting techniques. In 2007 BuzzBack was recognized by the MRS/ASC as the winner of the Technology Effectiveness Award.

For more information plus online demonstrations of BuzzBack's tools, visit www.buzzback.com

For BuzzBack U.S. Canada, Carol Fitzgerald, +1-646-519-8010, info@buzzback.com, For BuzzBack Europe, Martin Oxley, +44(0)20-8622-4422