ROCQUENCOURT, France, February 10 /PRNewswire/ -- TagPay(TM) uses Tagattitude's Near Sound Data Transfer technology (NSDT(TM)), to allow any mobile to function as a payment means. NSDT(TM) has received multiple GSMA innovation awards and is now proven to be secure, reliable, and efficient.

With TagPay(TM), secure cashless payment solutions and financial services are finally available to un-banked populations. TagPay(TM) can be used for retail transactions at the point of sale, money transfer, ATM cash withdrawal, microfinance operations and budget or savings management.

In 2008 TagPay(TM) has developed into a complete mobile payment platform that is flexible and easily adaptable to the specificities of each targeted market. TagPay(TM) is being piloted in Zambia, India, South Africa, Congo, and the Democratic Republic of Congo and is operational in several African countries including:

Mali (Partners: Telemedia Group and LAM services)- TagPay(TM) offers Malians residing in France a smart, secure, and efficient way of supporting their families back home. Malians in France can pre-pay purchases at specified stores in Mali, which are retrieved and paid for using the mobile phone of the intended recipient.

Nigeria- In April, Tagattitude's Nigerian representative, Firmware Ltd will partner with a major bank in Nigeria to launch a complete mobile payment system.

Ghana (Partner: InterMedia Communications Ltd.)- This March, a new service Cikash Mobile Pay(TM) will be launched to extend the use of CiKash stored-value loyalty discount card to the mobile phone of every card member. In addition to providing a complementary payment tool for CiKash's 3 Million plus users, TagPay(TM) will rapidly increase the number of merchants accepting CiKash by enabling the use of standard mobile phones as payment terminals.

Tagattitude's technology will allow us to respond to the payment needs of the millions of users who trust CiKash to provide them with a secure, reliable, and beneficial cashless payment system and we will rapidly equip thousands of merchants at a very low cost, explains Michel Bowman, the CEO of InterMedia, provider of CiKash.

As Yves Eonnet, CEO and President of Tagattitude, describes it: TagPay(TM) completes and complements card-based payment services beautifully, bridging the divide between old and new payment technology; and where cards and financial services are absent-TagPay(TM) leapfrogs traditional cashless systems by leveraging the functions of standard mobile phones.

Tagattitude will demonstrate TagPay platform in Barcelona at the GSMA 2009 - booth 2F49

Contact: Yves Eonnet - Telephone number: +33-1-39-23-13-40 - E-mail : yves.eonnet@tagattitude.fr.

Contact: Yves Eonnet - Telephone number: +33-1-39-23-13-40 - E-mail : yves.eonnet@tagattitude.fr.