LONDON, March 8, 2011 /PRNewswire/ -- Whether it is a gift for Gran or you just want to send someone a little thank-you, creating and sending the perfect gift just became easier with the launch of Say It With Celebrations(R)' (http://www.sayitwithcelebrations.co.uk) new iPhone application.

The Say It With Celebrations(R) application, which capitalises on the quick and impulsive nature of gifting, has been designed with a dual purpose. Initially, it serves as a birthday reminder tool that utilises Facebook connectivity to feed your friends' birthdays into the application. The birthday tab reminds you who will be celebrating their birthday within the next few weeks and lists them in date order. Secondly, it is a gifting application that allows you to easily send personalised chocolate gifts for any occasion - no matter where you are.

The iPhone app features a number of additional functions that allow you to totally personalise your gift. Users can capture a special moment using their iPhone camera and incorporate the image along with the chocolate treat, to show that special someone how much they mean to you. In addition, the application lets you create your own message to throw into the mix and provides gifting ideas and inspirations.

Andy Batty, Say It With Celebrations Business Manager, says: "This application bridges the gap between a planned online purchase and a last minute high street one, it is the perfect solution for people who lead busy lifestyles and are looking for the perfect last minute gift for their friends and family."

The Say It With Celebrations app can be downloaded to the iPhone, iPod Touch or iPad free of charge from the app store. To find out more, please visit http://on.fb.me/eYw7KS

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Celebrations(R) personalised chocolates are available in three gift pack formats:

Little Message - GBP2.49

A smart gift pack of Celebrations(R) chocolates with your choice on a card from six greetings plus your personal message inside. Nice to hold, great to receive and all in a new way to Send Something that Says Something.

Small Wallet - GBP3.99

A bit more special than the Little Message gift pack with the addition of your photo on a compact keepsake card you remove and keep once the Celebrations(R) chocolates have long gone

Double Wallet - GBP5.49

The ultimate combination of Celebrations(R) chocolates with a removable card that reveals your personalised message and photo. A real delighter for someone that deserves a more special thought.

For more product information or to order, visit http://www.sayitwithcelebrations.co.uk

Notes to Editor

CELEBRATIONS(R) is a registered trademark of Mars

Mars, Incorporated is a private, family-owned company founded in 1911 and employing over 65,000 associates at more than 230 sites, including 135 factories, in 68 countries worldwide. Headquartered in McLean, Virginia, U.S.A., Mars, Incorporated is one of the world's largest food companies, generating global revenues of more than $30 billion annually and operating in six business segments: Chocolate, Petcare, Wrigley, Food, Drinks, and Symbioscience. These segments produce some of the world's leading brands: Chocolate - M&M'S(R), SNICKERS(R), DOVE(R), GALAXY(R), MARS(R), MILKY WAY(R) and TWIX(R); Petcare - PEDIGREE(R), WHISKAS(R), SHEBA(R), CESAR(R), and ROYAL CANIN(R); Wrigley - ORBIT(R), EXTRA(R), STARBURST(R), DOUBLEMINT(R) and SKITTLES(R); Food - UNCLE BEN'S(R), DOLMIO(R), EBLY(R), MASTERFOODS(R) and SEEDS OF CHANGE(R); Drinks - KLIX(R) and FLAVIA(R); Symbioscience - WISDOM PANELTM MX, SERAMIS(R), and COCOAPROTM.

For more company information, please visit http://www.mars.co.uk

For further information and more images, please contact: Louise Rapley Profero Office: +44(0)20-7529-8717 E-mail: SIWCTeam@Profero.com