March is the time of year when even people who aren't college basketball fans get involved - because of March Madness pools, online or in the office.
Most, even experts will fail, because they do one thing wrong - they start in the beginning, which this year is March 17th, with dozens and dozens of teams, and work their way toward the NCAA Final. Yet that is the wrong way to go,
according to a new study. Most people will be lured by the prospect of an upset along the way and are out of it by the Final Four.