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    Forget Consensus - More Telling, Less Discussing, Recommends NC State Paper
    By News Staff | November 4th 2010 12:05 AM | 6 comments | Print | E-mail | Track Comments
    Science and technology issues are just too complex, according to results a new survey from North Carolina State University - when it comes to public issues pertaining to science and technology, "talking it out" doesn't seem to work.  

    The more people discuss the risks and benefits associated with scientific endeavors, the more entrenched they become in their viewpoint and the less likely they are to see the merit of other viewpoints, says Dr. Andrew Binder, an assistant professor of communication at NC State 

    "This research highlights the difficulty facing state and federal policy leaders when it comes to high-profile science and technology issues, such as stem cell research or global warming," says Binder. "Government agencies view research on these issues as vital and necessary for the country's future, but building public consensus for that research is becoming increasingly difficult."

    The authors set out to see how people talk about risks associated with unfamiliar science and technology issues. "Most people, when faced with an issue related to science and technology, adopt an initial position of support or opposition," Binder says. "Our results demonstrate very clearly that the more people talk about divisive science and technology issues, the less likely the two camps are to see the issue in the same way. This is problematic because it suggests that individuals are very selective in choosing their discussion partners and hearing only what they want to hear during discussions of controversial issues."

    The authors focused on public debate related to the National Bio- and Agro-Defense Facility (NBAF), which the federal government discussed building in one of six sites around the country. Some members of the public opposed building a facility housing highly infectious animal diseases in their community.  The six proposed sites were Athens, Ga., Manhattan, Kan., Plum Island, N.Y., Butner, N.C., Flora, Miss., and San Antonio, Texas.  Manhattan was ultimately selected as the site for the NBAF.

    They conducted surveys of residents living near the proposed sites to collect data on people's perceptions of the potential risks and benefits associated with NBAF.    Specifically, the survey results showed that, among people who opposed the facility, the more an individual discussed the issue with other people in their community, the more firmly entrenched he/she became in his/her perception of greater risks and fewer benefits.

    Conversely, among those who supported the facility, increased discussion led to an increased perception of benefits and a decreased perception of risks.

    "This work will likely inform future decision-making on how federal agencies engage the public in regard to large-scale research initiatives," Binder says.

    This research was done as part of an overarching grant project funded by the National Science Foundation.

    Citation: Andrew R. Binder, Dietram A. Scheufele, Dominique Brossard and Albert C. Gunther, 'Interpersonal Amplification of Risk? Citizen Discussions and Their Impact on Perceptions of Risks and Benefits of a Biological Research Facility', Risk Analysis published online : 29 OCT 2010, DOI: 10.1111/j.1539-6924.2010.01516.x

    Comments

    Perhaps someone should tell Dr. Andrew Binder to leave the discussion room while the rest of us hash things out the way humans have been doing for tens of thousands of years........

    Of particular concern is the part saying "This work will likely inform future decision-making on how federal agencies engage the public in regard to large-scale research initiatives......."

    Excuse me?

    We the people tell the government.....not the other way around!

    Far be it from me to side with the Tea party and that nonsense, but the fact remains that we the people cannot allow government to adopt this attitude and dictate our future to us. That is unacceptable to virtually all Americans and one of the reasons such a drastic change was made in government just a couple days ago.

    Hank
    I generally agree that the public, outside the fringes who will get the bulk of the attention from detractors, are smarter than they are given credit for.   Just because lengthy discussion occurs and it fails to convince people the conclusion should be accepted does not mean discussion is bad, as this survey concludes, it means that the data needs to be convincing and people have to know that, in a modern world of political spin and hidden agendas, the results are objective.

    They are talking about global warming (naturally) and while the data is overwhelming the presentation has been shoddy in the past.  Anyone knows in business knows it is far more difficult to get someone back after they can't believe you than it was to get them in the first place.    Had climate scientists policed their own and not let a small segment of researchers go down the advocacy path, we would be farther along regarding a solution and now it is as much a political issue as a science one.
    Aitch
    To me discussion, and access to Scientists is crucial, as there is so much tabloid pseudo-science thrown at us [the public]

    We really do need informed and informative explanations of the discoveries going on since we learned 'the 3 branches of science' at school

    Technological developments are going away now, are they?

    ....And the 2 seem mutually interdependent these days

    If it came to 'just being told' I think I'd switch off...

    Aitch
    Hank
    I've seen a bit of a backlash against cultural outreach among a small segment of the science community - some of the same science journalists who have killed their industry by being either partisans or cheerleaders now contend they are not partisan enough.    The public needs the 'context' they provide by framing the issue properly.   

    This survey was done by a sociologist and not a scientist so it has second order lack of value because it relies on self-reporting and the methodology is questionable but there is no doubt that that some in science would love to simply tell the public what to accept.   

    In the case of global warming, that may seem okay, but would it be okay if the other side did it?    Climate science is among the least credible in the eyes of the public because it gave itself to partisan efforts and that will take time to dispel; being 'correct' cannot be more important than getting solutions enabled.
    As a citizen of Manhattan, KS, I remember that in post WW2, as the proposal for the Plum Island Laboritory was sent out for Public input forums, the DOD had already let out bids for its construction. That lab was already a foregone conclusion. Probably a lot like the one we expected to host. Government has long operated using this premise.

    Having met with Mr. Binder, I find it amusing that he choose to gave examples of questionable science and technology research as "stem cell research or global warming" and then deceptively segwayed into the actual subject of his study/survey the National Bio and Agro Defense Facility (NBAF).

    "This research highlights the difficulty facing state and federal policy leaders when it comes to high-profile science and technology issues, such as stem cell research or global warming," says Binder. "

    The NBAF is replacing Plum Island Animal Disesae Center and IS the equivalent of a BSL4 ag research facility (the only facility of its kind in the world), studing agricultural and deadly zoonotic disease with no cure or vaccine. The facility's intent is to move the virus known as Foot-and-mouth disease or Hoof-and-Mouth disease to the US mainland for the first time in over 50 years. The virus (FMDV) is a picornavirus, a prototypic member of the Aphthovirus genus in the Picornaviridae family. It is a highly variable and transmissible virus, one the is carried in the mucus membrane of anyone working with the infected animal(s) and has the ability of a long-distance aerosol spread .
    To say this comparision is an insult to one's intelligence would be an understatement. I believe stem cell research is safe and to my knowledge it has never entered into the debate of questionable science and technology research. As for global warming, communties are being affected whether it is studied or not due to our current energy policies. If these issues were areas of concern for your study they should have been included in your community surveys. But to include them after the fact is simply ludicrous and a perfect example of the bait and switch media campaign used for the NBAF site selection.
    I look forward to receiving a copy of the finished product.

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