BOSTON, Massachusetts, September 13, 2010 /PRNewswire/ -- Adnetik (http://www.adnetik.com), the Audience Investment Management(TM) company that helps advertisers and agencies place targeted display ads, plans to make an impact at the upcoming Ad:Tech London trade show on 21-22 September, 2010. This will be Adnetik's first appearance at Ad:Tech- the world's largest event focused on Digital Marketing.

The company will exhibit during the conference and demonstrate its precise targeting capabilities, as well as features of the new Audience Investment Management (AIM(TM)) system at its trade show booth located near the Networking Area in the National Hall, Olympia, London, space #253.

Additionally, on stage at the event, Phil Cooper, CEO of Adnetik for the United Kingdom, will participate as a panelist in a session titled, Can Ad-Networks survive as Data becomes more essential in the Advertising mix? in the Research and Insights Theater on Wednesday, 22 September at 3:50pm.

Phil Cooper, an Ad:Tech veteran, commented, Having participated in Ad:Tech globally for some time, mostly on video, it is a pleasure to introduce Ad:Tech London to the exploding market around data driven display and how this is turning the market upside down.

During the show, Adnetik will introduce their UK Sales force and Ad Operations team for the first time. Nerissa Macdonald, Commercial Director for the UK, will be accompanied by Razwan Qazalbash, Director of Ad Operations and Technology. Nerissa and Razwan will be joined by the Executive Team out of the Global Headquarters in Boston, and additional members of the Sales and Ad Operations force from the UK. All staff will all be available for meetings during or after the show.

Nerissa Macdonald the UK Commercial Director said We look forward to informing you about our new technology offering and how it can add efficiencies to your display buying model.

Clients currently working with Adnetik to value, target and procure display inventory include agency partners at Media Contacts, Euro RSCG Edge, SapientNitro and Arena Quantum. Accounts range from Virgin Mobile and TMobile to Dannon, Tesco, Barclay Card, TUI and National Express.

About Adnetik: Adnetik was established in late 2008, and now operates in four countries, including the US, UK, Netherlands and Mexico. The company AIMs to maximize the performance of an advertiser's online display investment by trading media and data assets between portfolios of advertisers and publishers. Adnetik leverages data from multiple sources and applies unique optimization algorithms and data driven buying decisions across various sources of purchased media in order to efficiently distribute each ad impression on behalf of advertisers. For more information, please visit our website at http://www.adnetik.com or email usinfo@adnetik.com.

SOURCE: Adnetik Ltd

CONTACT: Public Relations Contact: Melissa Scotti, Adnetik Inc., 101Huntington Ave. 21st Floor, Boston, MA 02199 USA, +1-617-849-6909,melissa.scotti@adnetik.com . Phil Cooper, Adnetik Inc., 1 Kingdom Street,Paddington, London W2 6PY, +44-203-402-3060, Phil.cooper@adnetik.com .