LONDON, May 22 /PRNewswire/ --
- Joint Approach With Sister Agency Tequila\Hakuhodo Proves a Winner
Agency.com has announced that is has won a 4-way pitch to redesign Canon's corporate website to serve the wide ranging needs of business and consumer audiences across EMEA territories.
Sister agency TEQUILA\ Hakuhodo is an existing digital supplier to Canon. A joint team approach was chosen to give Canon the best of both worlds; Canon experience, understanding and relationships from TEQUILA\ Hakuhodo, coupled with best in class, user-centred web design and robust project approach from Agency.com
James Leipnik, Chief of Communication and Corporate Relations, said, "We've done a lot of work to understand the needs of our different audience segments and were very impressed with Agency.com's user-centred design approach. In Agency.com and TEQUILA\Hakuhodo we've chosen a team with the experience of our brand and the proven track record necessary to help us build a world-class web experience for our customers."
Alex Wright, Deputy Managing Director of Agency.com and pitch leader, said, "Canon's reputation for innovation and excellence is well known. We look forward to helping them establish a relevant and engaging brand experience online."
Ian Thomas, Joint Managing Director of TEQUILA\Hakuhodo, said "We've enjoyed a great inter-agency synergy since Agency.com joined us here on Dean Street and we're sure this pitch win will be the first of many that draws on the respective specialisms and experience of our teams."
Agency.com is a full-service interactive agency. Since 1995, the company has worked with clients like British Airways, IKEA, T-Mobile, Energizer and Visa, to create engaging interactive experiences. For more information, visit http://www.agency.com. Agency.com is part of TBWA\ Worldwide, an Omnicom Group Inc. (NYSE:OMC) company.
TEQUILA\ HAKUHODO is a joint venture between TEQUILA\ London and HAKUHODO in Tokyo, set up to service the needs of Canon in Europe. As well being the integrated advertising agency for CBS, Corporate and EMBU, TEQUILA\ HAKUHODO are an existing web supplier to Canon and have carried out a number of successful and large scale digital campaigns for Canon Europe.
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For further information contact: Alex Wright Deputy Managing Director Agency.com London e: firstname.lastname@example.org t: +44(0)20-7964-8225 Ian Thomas Joint Managing Director TEQUILA\Hakuhodo Ian.Thomas@tequila-uk.com t: +44(0)20-7440-1393
For further information contact: Alex Wright, Deputy Managing Director, Agency.com London, e: email@example.com, t: +44(0)20-7964-8225; Ian Thomas, Joint Managing Director, TEQUILA\Hakuhodo, Ian.Thomas@tequila-uk.com, t: +44(0)20-7440-1393